‘Just Between Us’ Co-Host Dishes On Financial Hardships Of YouTube Success - Tubefilter. Two years ago, we published an article equating the then-current state of the online video industry to a gold rush.
Google, With Latest Acquisition, Moves Toward Kid-Friendly YouTube. In December, YouTube announced its plans to build a version of its site aimed at children.
Now, thanks to Google’s latest purchase, we have a better idea of how that site might take form. Google has acquired Launchpad Toys, a maker of mobile apps for kids. Launchpad is known for a series of apps called Toontastic, which each allow young users to create stories in which they are the characters. YouTube plan seems to be most relevant to a Toontastic app called TeleStory, which, according to The Guardian, allows each user to “write, direct, and star in your own TV show.” YouTube Reveals Its New Original Content Plan For 2015. Back in the fall of 2014, YouTube announced it would bring back an incarnation of its $100+ million Original Channels initiative and fund originals once again from some of the site’s most prominent and promising creators.
The video sharing platform then promptly reorganized its content division to better handle doling out presumably five, six, and seven-figure checks to its stars in exchange for premium programming. Now, the head of YouTube’s new Originals division, Alex Carloss, has revealed more details on this content push and what it means for developing Google’s online video site.
According to Variety, Carloss told an audience at the NATPE conference in Miami that YouTube hopes to launch the content initiative by the end of 2015. While the executive didn’t specify how much money Google’s online video site would be investing into the content efforts, he did note the programming produced via the initiative would tie into the Google Preferred ad program. Vimeo To Fund Exclusive Content From Maker Studios, YouTube's Biggest Network. While YouTube has kinda sorta resurrected its multi-million dollar Original Channels Initiative and is on the job to finance new content from some of its top creators, one of the site’s largest multi-channel networks just inked a deal to receive cash for exclusive programming from a different source.
Vimeo announced today a partnership with Maker Studios in which the video-sharing site will fund original content from the massive MCN and its roster of over 55,000 creators and distribute that content by way of exclusive windows on Vimeo On Demand. “We’re excited to welcome Maker’s incredible community of creators to the Vimeo On Demand platform, allowing them to bring their content to new audiences and earn more revenue through direct VOD sales,” said Vimeo’s CEO, Kerry Trainor in the release.
Details aside from the fact the deal exists are scarce. The deal is a huge coup for Vimeo. The Stars of YouTube and Vine. If you haven’t watched YouTube in a while—if you’ve joined the Amish, or you’re Edward Snowden—a lot has changed.
Early on, the platform was a salmagundi of out-of-focus lifecasts. The viral hits were cats getting wet and one-offs like “Charlie Bit My Finger—Again! ,” a 2007 video whose exposé of House of Atreus-style family strife has earned it more than eight hundred million views. (Spoiler alert: a baby bites his brother’s finger.) YouTube was adults with camcorders shooting kids being adorably themselves.
Nowadays, YouTube is almost alarmingly professional. Fox Orders New Series Based On Jukin Media's FailArmy YouTube Channel. Fox wants to bring some of the most epic internet fail videos to its TV channel.
The network has picked up a new comedy series based on the FailArmy YouTube channel. Tentatively titled World’s Funniest Fails, the hour-long show will take many of the internet’s most viral fail videos and place them in front a panel of comedians. Each week, these comedians will “analyze” the clips (whatever that entails) and determine which video deserves the title of “Fail of the Week.” Top 50 Most Viewed YouTube Channels Worldwide. Devices are to blame for TV ratings tumble, Nielsen says. Oculus is developing software for watching movies, and it's one of the best VR experiences out there.
Virtual reality can transport you to distant space to participate in an epic starship battle, or it can drop you in the ocean, with sharks swimming all around. But its biggest act yet may be showing you a plain old movie. For the past two years, developers large and small have been toiling away hoping to create the app that becomes synonymous with VR and helps the technology really take off -- its "killer app," as it's called. Cheer up, the mobile app economy isn’t doing that badly — but it is maturing. In June, Apple announced it had reached 75 billion downloads in the App Store.
In July, Google Play said it had crossed the 50 billion download milestone. These impressive figures painted a rosy picture for the app economy: An enormous smartphone user base, with 1.9 billion devices expected to sell before 2015 and mobile data traffic accelerating, seemed to promise exponential growth to the app economy in the years to come. That’s not the whole story, though. An August ComScore report found that nearly two out of three U.S. smartphone users don’t download any apps in a given month.
Where does the app economy really stand today? Growing pains of the app economy. Ooyala: Mobile Video Viewership Up 127% in One Year. The proliferation of small mobile screens and accelerating deployment of the latest generation mobile broadband networks continue to drive mobile video viewership higher and higher.
Mobile video viewership more than doubled in the past year and now represents over 25 percent of all online viewing, according to Ooyala’s Q2 Global Video Index Report. Over the past year, mobile video viewership rose 127 percent. It’s grown 400 percent in the past two years, according to Ooyala’s latest report. Between February and June, mobile video’s percentage of online video viewing rose six percent – from 21 percent to 27 percent of all online video views.
As Ooyala notes, Cisco forecasts that mobile video traffic could account for 69 percent of worldwide Internet traffic by 2018. Mobile Video Viewership Reinforcing the point, viewing of premium, live and long-form video is growing fast along with surging consumption of video on mobile devices, Ooyala highlighted. Report Sees Jump in Willingness to Pay for TV Everywhere - Telecompetitor. People around the world are watching nearly as much streaming video as traditional broadcast TV programming, with the desire for “Anywhere Access” fueling the rise.
In just two years, there has been a 25 percent increase in the number of consumers willing to pay to access content on any device, according to the latest annual edition of the “Ericsson ConsumerLab TV & Media Report.” Interviewing more than 23,000 people in 23 countries, market researchers found that 75 percent of consumers watched streaming video several times a week. That’s nearly equal to those watching scheduled broadcast TV programming several times a week (77 percent).
Willingness to Pay for TV Everywhere Nearly one in five (19 percent) are willing to pay for access to their favorite content on any device, an increase of 25 percent in two years. Explore the bridge of 'Star Trek: Voyager' through Oculus Rift. Netflix Surpasses HBO in U.S. Subscribers. Netflix reported 29.17 million domestic subscribers in the first quarter of 2013, surpassing HBO for the first time.
SEE MORE: From the April 30, 2013 issue of Variety Netflix, which ended 2012 with 27.15 million domestic subs, added just over 2 million subs, according to first quarter results issued Monday. HBO ended 2012 with 28.7 million subscribers, according to data from SNL Kagan. The new figures will likely escalate the rivalry simmering between the two companies, given the barbs Netflix CEO Reed Hastings and Jeff Bewkes, chairman of HBO parent company Time Warner, have traded over the years.
NBCUniversal’s Transmedia Gamble, Defiance, Grabs 1.3 Million Adults 18-49. Easily NBCUniversal’s biggest cable launch this year, the $100 million-plus science fiction series Defiance bowed last night to 2.73 million total viewers. That puts its far ahead of the season-to-date average for Smash on Syfy’s sibling network NBC. According to a source, the network had 200,000 pre-orders for the game by the time Defiance hit GameStops and Best Buys on April 2. At $60 a pop, that gives Syfy and developer Trion Worlds $1.2 million back on their investment immediately, and the game continues to push against the reigning king of the gaming charts, BioShock: Infinite (no shame there—the latter was called the best game ever by a number of publications).
Syfy has a number of deep partnerships on the show—you will notice that a lot of people drive future-fitted Dodge vehicles and take refuge in Dodge dealerships—so much of the show’s mammoth expenditure should be under a certain amount of control already. Cable TV faces creeping obsolescence amid OTT gains, analysts say. Skip to main content Browse All Briefs by Topic Cable TV faces creeping obsolescence amid OTT gains, analysts say Forward to a friend 04/3/2013 | Advanced Television · Houston Chronicle (tiered subscription model) An increase in mobile-device use and the introduction of Internet-enabled televisions will fuel a surge in over-the-top video, eMarketer predicts in a report. View Full Article in: Advanced Television · Houston Chronicle (tiered subscription model) Microsoft’s Next Xbox Said To Shift To x86 Architecture Courtesy Of AMD System-On-A-Chip. Accenture: Consumers take control.
Consumers are increasingly taking control of their entertainment experience, multitasking while watching television, integrating second screen devices into their viewing experience, and viewing more Internet-based content, according to a new survey from Accenture. The third annual multi-nation Video Over Internet Consumer Survey found that viewers are multitasking with their laptops, phones, tablets and even books and newspapers, in growing numbers while watching TV.
Overall, 90 per cent of respondents indicated they watch some video content over the Internet.