The evolution of the web. Social Business in Pictures. They say a picture is worth a thousand words.
And we think that can be true. Noticias sobre el grupo En el Azul. TripAdvisor lanza un servicio integral de análisis para empresas turísticas. TripAdvisor ha anunciado hoy el lanzamiento del nuevo panel de gestión de TripAdvisor, un nuevo servicio de análisis que presenta el rendimiento de un negocio en TripAdvisor.
Google factura más publicidad que todas las televisiones autonómicas. El mercado publicitario español se desangra.
Así lo indican los números rojos que predominan en el mapa de la inversión presentado por Infoadex. Las cifras caen, las preocupaciones aumentan. "Hemos perdido ocho años de inversión publicitaria", sentencia Pedro Villa, responsable del estudio. El volumen de inversión publicitaria en 2011 se situó en 12.061 millones, una cifra casi idéntica a la regsitrada en 2003: 12.040 millones. SMW New York Advertising and Marketing on the New Livestream. Alltop, all the top stories. 10 consejos y aspectos importantes para construir nuestra propia reputación online. Símbolos para Twitter. What does 60 seconds of social media look like? Inside Social Games · Social gaming news roundup: China, Google and PerBlue. 5 Content Marketing Ideas Worth Stealing. Marketing in the past often consisted of one off campaigns that didn’t build a relationship with your customer or prospect.
It was about the “deal” …closing the sale. It was sometimes called “Hit and Run” marketing. Noticias sobre el grupo Social Media Marketing Spain. GOOGLE. The Emergence Of The Content Creation Class. Editor’s note: Guest contributor Joseph Puopolo is an entrepreneur and startup enthusiast, who blogs on a variety of topics including green initiatives, technology and marketing.
The content creation class shall inherit the Internet. Richard Florida coined the expression the “Creative Class”, his belief being that these some 30 to 40 million would be the driving force for economic development in a postindustrial world. Tecnologías de la información y la comunicación. Las tecnologías de la información y la comunicación (TIC), a veces denominadas nuevas tecnologías de la información y la comunicación (NTIC) son un concepto muy asociado al de informática.
Si se entiende esta última como el conjunto de recursos, procedimientos y técnicas usadas en el procesamiento, almacenamiento y transmisión de información, esta definición se ha matizado de la mano de las TIC, pues en la actualidad no basta con hablar de una computadora cuando se hace referencia al procesamiento de la información. Internet puede formar parte de ese procesamiento que, quizás, se realice de manera distribuida y remota.
Renren - HOME. Embracing Change: From Tech CEO to Hotel CEO. Big Results + High ROI = Happy Customers. Flip.to is a new marketing platform that helps hotels turn their guests into advocates.
After completing a successful beta, we’re announcing a new batch of results that would make any hotelier smile. Nearly one in four guests has used Flip.to to spread the word to their friends, family and colleagues about their upcoming trip, and in turn, where they’ll be staying. This level of engagement is far higher than traditional marketing campaigns and has translated into big numbers in just about every metric, including ROI. Every post that a guest makes to their social networks through Flip.to reaches 275 people on average. For every 100 posts, hotels have seen 300 to 1000 people click on the shared link back to the hotel’s website. Plus each link has a unique code that allows Flip.to to personalize the experience specifically to that guest’s network. 3 usos de códigos QR que me impactaron. How a grocery giant uses technology to innovate - McKinsey Quarterly - Business Technology - Strategy.
Cooperative Consumers Coop, better known as Coop, was Italy’s first retailer to embrace hypermarkets, in the 1980s, and then began opening even bigger superstore venues while expanding its offerings to include insurance and banking services, electricity, and prescription drugs.
Throughout this expansion, Coop sought innovative ways to support its strategy with technology. Supermarkets experimenting with 'smart' food labels. Video: Supermarkets experimenting with 'smart' food labels The future of food shopping may look a lot different than what you see in stores now.
Some stores are experimenting with labels that do more than just tell you a price or list ingredients. They can tell you if the food is safe. Karen LaFlamme has two children, a husband and her father to feed. She wants to be careful with what crosses her table, avoiding anything contaminated. Electronic Shelf Labeling (ESL) l SES - Store Electronic Systems. Targeting Your Facebook Messaging For the Greatest Impact - Search Engine Watch (SEW) Has the ever-growing, ever-knowing, social networking site Facebook reached its peak?
Well at over half a billion users to date and growing, the peak of Facebook's popularity remains to be seen. Brands and companies are flocking to the site, following in the steps of the consumer, further cementing Facebook's long-term presence. So what does this mean to you, website owner, search engine optimizer, fellow/future social media strategist? Social Media Marketing. Social Media Marketing – 10 Inspiring Infographics. Social Media By Jeff Bullas, Published December 2, 2011 Source: ethority.net In 2011 social media marketing continued to make its impact on business and brand promotions. Google+ was launched (with an investment of over $500 million in development costs), Twitter became embedded in the new Apple iPhone 4s and Blogging didn’t die. Facebook soared past 800 million users and Twitter continued its upward trajectory past 200 million members.
The world’s obsession with anything social online has given marketers access to networks that are instant in response, multi-media rich and ever challenging. Twitter. @Rodmanray’s (Raúl Rodríguez) recent tweets. Business and Web 2.0 An interactive feature - McKinsey Quarterly - Business Technology - Strategy. For the past seven years, thousands of executives from around the world—across a range of industries and functional areas—have responded to a McKinsey survey on how organizations are using social (or Web 2.0) technologies. In 2009 we created an interactive tool that links the data from these survey results and charts it to the emerging trends in Web 2.0 adoption. This interactive focuses on several of the survey’s core questions—from what technologies and tools companies view as most important to what kind of investments, if any, organizations plan to make in Web 2.0 in the future.
Our most recent survey examines the business use of 13 social technologies and tools: blogs, collaborative document editing, mash-ups (a Web application that combines multiple sources of data into a single tool), microblogging, online videoconferencing, podcasts, prediction markets, rating, RSS (Really Simple Syndication), social networking, tagging, video sharing, and wikis.