Logos
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Great Logos With A Secret Meaning
The FedEx logo has an arrow hidden between the letters E and X. Lindon Leader designed this famous logo in 1994, as Senior Design Director at Landor Associates, San Francisco. It was a result of a work where more than 200 logos were designed before the designer arrived to this solution. It won over forty logo awards worldwide. At first all you see is modern typography, but there is actually a hidden meaning of Sony's VAIO logo.
What Your Brand Can Learn From The Tug Of War Over Kony 2012 | Co.Exist: World changing ideas and innovation
It’s hard to believe it was only a couple of weeks ago that the Kony 2012 phenomenon first broke. In that short time, the Kony film’s content and the motives behind the film’s creation have been dissected from all angles. Not only has there been a backlash, there’s been a backlash-against-the-backlash (and one nervous breakdown).
Rethink Canada designed this Mr. Lube gift and business card that demonstrates what the service is all about. Getting rid of that annoying "change oil" sign. Agency Bos from Toronto created a business card for Head2Head that served a dual purpose. Not only does it provide a functional benefit (given that each card contained 5 perforated filters), but it also adds a stickiness factor because the card would be something you'd hold onto and refer to, as frequently as you smoked.
Ultimate creative business cards collection | StockLogos.com
KONY 2012 - YouTube
Start from 27:00 to understand their whole "Why" of the logo and campaign. I'm not pushing politics; they have a clear explanation to their logo and so should you! by Mar 15
Logo Tips, Creative Ideas and Logos
Creating a professional image is one the most crucial steps to obtain new business. Coca-Cola™, IBM™, Microsoft™ and other successful corporations spent millions each year refining their brand. Research has proven that people want to associate themselves with brands that they think represent their own good taste. Whether it’s for a auto repair shop or a nanotechnology firm in Silicon Valley, a logo design has to consist of several basic qualities:
Brainstorming 2.0: Making Ideas That Really Happen :: Tips :: The 99 Percent
One of the most common questions we hear at 99% is: “How do I get more out of my brainstorming sessions?” While brainstorming sessions have become perhaps the most iconic act of creativity, we still struggle with how to give them real utility. The problem of course is that most brainstorming sessions conclude prematurely. We all love to dream big and come up with “blue sky” ideas. We’re less fond of diving into the nitty-gritty details of creative execution.ITI is solving everyday challenges within homes, corporate buildings, public space and healthcare to better life quality. The brand communication is built upon the idea itself – unlimited change and adaptation of rooms and buildings. Appearing different on every surface, their brand communication is a representation of life in many forms, evolving from a single box unit.
Logo and identity design
I’ve learned from quite a few mistakes during my time as a designer, and to save you from doing likewise, here are 10 logo design tips I picked up. 1. A logo doesn’t need to say what a company does Restaurant logos don’t need to show food, dentist logos don’t need to show teeth, furniture store logos don’t need to show furniture. Just because it’s relevant, doesn’t mean you can’t do better. Remember, things might not always pan out as you hope.
Ten logo design tips from the field | Logo Design Love
Logo design resources | Logo Design Love
// Back to resource topics Hoefler & Frere-Jones , H&FJ works with brand leaders in every sector, developing original typefaces and licensing fonts from its library of nearly 1,000 designs “Logo trends” is a bit of an oxymoron.Negative space in logo design | Logo Design Love
It’s hard to beat a clever use of negative space in logo design. Here are 35 or so logos I enjoy that use white space well, along with the designers/agencies responsible.
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Logo Of The Day - Logo Design Inspiration, Gallery & Award Scheme!
Web Designer Help » 55 Really Creative Logos
55 Really Creative Logos Logos can be really hard to design but the great ones tend to be really simple! So we have compiled a list of 55 logos which thought would help get your creative juices flowing. Thank you Thomas for such a great list. Also for including two of mine “evotweet” and “neighbortree”, could you please place the designers name on the design and link it back to their portfolio.Feb 21 2011 A creative logo design plays a vital role in portraying the brand identity of any company. It is not only the name of the company, but also the brand’s message that communicates with the customers. Therefore, you should keep in mind that it is also the logo design that makes your business memorable and distinguishes it from the rest!