Blogs - College of Journalism - Social Media Summit report - Editorial issues: verification, referral, privacy. 'Horizontal media' - how social media has changed journalism. In a recent article titled “The people formerly known as the audience”, The Economist looked at how social media technologies have changed how we gather, filter and distribute news. Jay Rosen, a professor of journalism at New York University, has termed this change “horizontal media”. Thanks to the rise of social media, news is no longer gathered exclusively by reporters and turned into a story. Instead, it emerges from an ecosystem in which journalists, sources, readers and viewers exchange information.
Today it’s quick and easy for anyone to share links with large numbers of people via Facebook or Twitter and without the involvement of a traditional media organisation. In other words, people can collectively act as a broadcast network, sharing information in a horizontal way rather than top down from the traditional media organisation. With this in mind it was interesting to see The Economist’s graphic about the traffic drivers to the main US news websites (see graphic above). Scoop.it - Social Media and Journalists. Facebook rolls out 'interest lists' What Facebook and Twitter Mean for News. By Amy Mitchell & Tom Rosenstiel of PEJ, and Leah Christian of the Pew Research Center Perhaps no topic in technology attracted more attention in 2011 than the rise of social media and its potential impact on news.
“If searching for news was the most important development of the last decade, sharing news may be among the most important of the next,” we wrote in a May 2011 report analyzing online news behavior called Navigating News Online. At the moment, Facebook and, to a lesser extent, Twitter, dominate this intersection of social media and news. As written about in detail in the Digital chapter of this report, eMarketer reports that Facebook had 133 million active users in the U.S. at the end of 2011. Facebook defines “active users” as those who interact with Facebook content at least once a month. How much are consumers relying on Facebook for their daily news information, especially in comparison with using search or going directly to news websites or apps? They are highly educated. Facebook and Social Networks | The Transition to Digital Journalism. Beginning in the early 2000s, a new form of online social interaction emerged - social network websites.
Social networks provided people with a way to set up a personal page or profile to which they could post updates on what they were doing, while also keeping track of the activities of family, friends and colleagues. People also can engage in group activities online and display feeds of information on their home pages - everything from personal photo slideshows and videos to musical playlists and calendars to weather reports and news stories. The applications that allow social network users to display this information on their profile pages are called widgets. Some of the early social networks were Friendster, started in 2002, and Tribe, launched in 2003. By 2008, 35 percent of adult Internet users had created a profile on a social network, quadruple the percentage in 2005, according to a Pew Internet & American Life Project survey in December 2008.
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