How Apple Designs Macbooks From Scratch. Apple Design skip first 2 minutes. Jonathan Ive Interview (original video) Apple’s Jonathan Ive: great design is about focus, simplicity, emotion. It's every designer's dream--and that of every innovation reporter, CEO, and Mac fan alike: a lengthy conversation with Apple's senior vice president of industrial design Jonathan Ive, who rarely grants interviews.
The dream came true for the London Evening Standard's Science and Technology editor Mark Prigg, who published a long, exclusive Q&A with the knighted Apple exec, "The iMan Cometh," on March 12. One of the most striking elements of the interview, in my opinion, is how it humanizes Sir Ive. He's on such a pedestal as a design guru, it's easy to forget that he is a regular person, and of course a user of technology and admirer of great design, too. This is important, given that he makes it clear that Apple's success relies on creating products with the user in mind, and which spark very emotional connections between people and their iPhones, Macs, and iPads.
When discussing Apple's design strategy, Ive comes off as the opposite of aloof and arrogant. Simple is best. Image: Apple. Jonathan Ive (Ives) interviews on design, quotes. By Alvin Alexander.
Last updated: Jan 24, 2014 This article contains a collection of quotes on design from Jonathan Ive (or "Jony Ive", as Steve Jobs called him), Apple designer. For those who don't know of him, Mr. Ive is credited with designing almost every Apple product since 1997. Given that very long string of success, I became interested in what Mr. Short quotes on design These short quotes are pulled from longer Jonathan Ive design interviews, which I'll include below. Care deeplylook to be wrongattention to detailreduce and reduceform and colour defines your perceptionsolve a problem in a way that acknowledges its contextthe obviousness of everythingget rid of anything that isn't absolutely essentialdo we need that? These other short quotes have been written about Mr. An extra something that would tap into a product's underlying emotionhis design process revolves around intense iteration Full quotes From a Design Museum Jonathan Ive interview: Quotes from another interview:
Jonathan Ive. Sir Jonathan Paul "Jony" Ive, KBE RDI (born 27 February 1967)[1] is an English designer and the Senior Vice President of Design at Apple Inc.
He oversees the Industrial Design Group, and also provides leadership and direction for Human Interface (HI) software teams across the company.[2] He is the designer of many of Apple's products, including the MacBook Pro, iMac, MacBook Air, iPod, iPod Touch, iPhone, iPad, iPad Mini and iOS 7. Steve Jobs considered Ive to be his "spiritual partner at Apple," while Fortune magazine stated in 2010 that Ive's designs have "set the course not just for Apple but for design more broadly. "[3][4][5] Early life[edit] Ive was born in Chingford, London, UK. Ive explained that his discovery of the Apple Mac, after "having a real problem with computers" during his later student years, was a turning point. Career[edit] The scheduled publication of an unofficial Ive biography was announced in late 2013.
Charity work[edit] Honors and awards[edit] Personal life[edit]