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Joe Pulizzi is a leading author, speaker and strategist for content marketing. Joe is founder of the Content Marketing Institute and SocialTract . This blog looks at the trends in content marketing, and how marketers can learn to think and act like publishers.
Fair Use of Online Content with Content Curation
Mike Jones: Now Trending... Curation
Curation has been at the core of our plan since we relaunched Myspace in November. We saw empowering users with the tools to share information about the content they love as the next step in the social web. There are other sites that agree.
Content is the currency of the social web. It’s what people search for. What makes them click, share, comment, subscribe, donate, follow or buy from you. In this blog post I will explain what content curation is, what the benefits are for you and your network, how to do it well and how to get started today!
What is Content Curation?
Social Curation- The Next Big Thing? | Agile Social Consulting
As I was heading home on the subway yesterday, I had an interesting discussion with George , our Director of Business Development, on what the “next big thing” will be for social media. In response- and without much thought-I blurted out “social curation”. Those who are unfamiliar with the term, it is process with which the information we uptake relies on what is shared on our social networks. (Currently an official definition does not exist, but I am sure we will see its definition grace the pages of Wikipedia by the end of the year.) Although the sharing of information and news is one of the main tenets of social media, what I was actually referring to in my discussion with George, are the new mobile applications that enhance social curation. Last year, with the launch of the iPad, Flipboard created an application that would curate the content from your social networks and present it to you in the form of a slick and user friend digital magazine.
Curation: Understanding the Social Fire Hose | Curated Content
As the tragic events of Oslo unfolded, so too did the importance of content curation in the social sphere. Some interesting commentary on the reporting of the Oslo massacre by FastCompany further advances the vital role of content curators in piecing together time-lines of events as they actually unfold based on real-time tweets. Now this is nothing new. We know that social media channels, in particular Twitter, have been used for some time in contributing to ‘on the scene’ reporting by citizen journalist. It started to reach the attention of big media around the time of the student uprisings in Iran as a result of the government ’s crackdown on media, and has continued ever since.
Conscious Curation « SweetMedia
Thanks to Tom Foremski and Oliver Starr for inviting me to share my thoughts on curation at last night’s salon, and to the group for a lively discussion. This article is an expansion on the bullet points in my remarks. There is a prior post- What is Curation? - that attempts to professionalize and put some limits around the use of the word, which may be needed- lest I seriously think that I’m curating my garage next time I clean it out.- CMM Does all curation have a viewpoint?Podcast: Play in new window | Download I am the co-host of a weekly podcast called The Bella Buzz with Desiree Scales , the CEO of Bella Web Design. We have great conversations about topics related to online marketing. I am posting the programs here for the Overflow audience. This is episode 78. I strongly believe that the future of content discovery and presentation on the web will be as a result of curation.
Content Curation Platform | Podcast Interview with Scott Jangro
Well whaddaya know? I’m curating content!
When Luigi first told me he was having fun with Scoop I flashed back to my favourite, and eerily prescient, board game . But no, this was Scoop.it, a reasonably simple system for curating content. WTF? you say. All the smart kids are doing it, not merely finding stuff out there on the web, saving and sharing the links, nor yet finding stuff on the web and blogging about it, but finding stuff on the web and … er … being really focused about the topic that you comment on, save and share the links to.In the final part of my interview with web video curation expert Steve Rosenbaum, we share some recommendations for you to gather and organize rich and relevant video content from multiple sources for your website – which can improve your search visibility and link popularity, and help you be a trusted source in your area of business or professional expertise. Video Curation Requires Planning Good curation of video content does require having a strategy.
Video Curation: An Interview with Steve Rosenbaum, CEO, Magnify.net | Industry News: Online Content Curation
Even if you feel like you're on top of all your content, chances are that you've missed some vital information nuggets. Drinking in all the data from the proverbial fire hose is simply no longer an effective way to consume content. We have all felt the pain of wasting huge amounts of time each day sifting through mountains of data to find relevant information. A recent report from Basex Research Group quantifies this wasted time by estimating that workers lose 28% of their time to information overload. That amounts to nearly $997 billion in annual lost productivity for companies.
Content Curation: The Wave of Info Gathering Future - EContent Magazine
For some time, Facebook has been interested in semantic search -- using its social graph and immense amount of information about its users to deliver search results. Some have dismissed the effort , but that's premature and doesn't take into account what Facebook could do with a new hybrid: automatically curated search. A patent granted last month to Facebook describes an approach to search that combines any type of search engine results with the popularity of each result among members of a user's social network. Although some thought the patent was on photo tags , it isn't.
New Facebook Patent: the Huge Implications of Curated Search [Update] - CBS News
The new billion-dollar opportunity: real-time-web curation - scobleizer's posterous
I've been playing all day with the new Threadsy, the new Seesmic desktop, the unreleased Brizzly, the new TweetDeck desktop, and the new PeopleBrowsr. "Oh, Scoble, you are being stupid again," I can just hear some of you saying. But hear me out. This isn't just the demented discussion of someone who has gotten way too little sleep due to the birth of his new son a few days ago. No, this is the demented discussion of someone who has an itch to scratch that isn't being scratched.Content curation as a blogging model is widely misunderstood by most bloggers and marketers. Many people would tell you that curation is about finding and posting links of related material around a certain topic or keyword. And they would be wrong if the goal was to get people and search engines to appreciate and react to said content. (And if your goal is to use curation as a means to get attention, then make money, from what you are doing.)