TRANSMEDIA
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The traditional processes behind TV programme–making are breaking down.
Tools of attraction: creating multimedia content for games and TV shows | Film | guardian.co.uk
Transmédia (1/2) : la convergence des contenus « InternetActu.net
On a longtemps pensé la convergence numérique comme la “fusion” d’appareils jusque-là très différents : le téléphone, la télévision, l’ordinateur et la chaîne hi-fi ne faisant plus qu’un, fédérés par l’internet.
Transmédia (2/2) : le marketing de l’attention « InternetActu.net
Par Hubert Guillaud le 19/05/11 | 8 commentaires | 3,215 lectures | Impression
What is it about stories, anyway? Anthropologists tell us that storytelling is central to human existence.
The Art of Immersion: Why Do We Tell Stories? | Epicenter | Wired.com
Cautionary Tales in Transmedia Storytelling | Magazine | Wired.com
One of the greatest challenges in transmedia game development is crafting a believable story universe that persists across multiple media without tricking or endangering the game’s players.
Brands that are winning with multichannel marketing strategies
As consumers are increasingly using smartphones, tablets, and other connected devices as a primary gateway to the Internet, it is important for businesses to think “multichannel” in order to provide an optimal customer experience and increase sales. In addition to smartphone sales surpassing PC sales last year, 78% of mobile web users utilize their handsets while shopping. If 2010 was the year of mobile commerce , consider 2011 the year social shopping truly takes off.Your Life Is A Transmedia Experience
“Transmedia” has become the new buzzword for multi-platform narratives, but in the digital age, transmedia isn’t just how we consume entertainment narratives, it’s how we experience the narrati
If John Titor's story is true then the transdimensional time-laws that are inviolably cast in the multiverse theory mean we may well be on the cusp of that dangerously creative idea of at some point manifesting the destiny of, and co-creating our own private universe.
Punk Planning: Transmedia Is So Yesterday
A contributing editor at Wired , Frank Rose is the author of a new book, The Art of Immersion : How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories . Rose explores how the Internet is transforming storytelling and talks to creative minds who are “rethinking the ancient art of narrative for a two-way world.”
Q&A with Frank Rose, author of ‘The Art of Immersion’ | JWT Intelligence
Une série de TF1 dont les téléspectateurs peuvent influencer le scénario sur le blog de l'héroine.
Les programmes transm?dia s'appr?tent ? d?barquer - LExpansion.com
The first time I heard the term Transmedia I completely glossed over.
Transmedia Storytelling 101 | experience matters
À l’heure actuelle, nous sommes à la pointe de l’iceberg créatif du Transmedia ; il y a déjà eu certaines implémentations intéressantes, mais ce n’est rien comparé à ce que nous verrons au cours des prochaines années et au-delà. En conséquence, il semble presque absurde de sauter la question du développement du Transmedia pour examiner comment les fils des histoires Transmedia – ces parties d’histoires non primordiales qui ajoutent à la narration globale – devrait être commercialisées.
Promouvoir le contenu Transmedia | Blogomadaire
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What is Transmedia? | Transmythology
Il s’est passé un peu moins de six mois depuis que j’ai eu la chance d’entendre la présentation de Jeff Gomez Creating Blockbuster Worlds , qui a inspiré la création de Transmythology.com .