The Anatomy of a Fan. The History of Advertising on Facebook [INFOGRAPHIC] INFOGRAPHIC: How To Boost Sales On Facebook. How To Boost Traffic And Sales. Jackie Cohen on May 5, 2011 3:38 PM Facebook Marketing Solutions has created a rather nifty infographic showing how to boost traffic and sales on your page. Please let us know in the comments section what you think of the five suggestions below. Related Stories Mediabistro Course Starting May 22, this class, designed for marketers, bloggers, community managers, and anyone wanting to learn the ins and outs of social media measurement, will show you how to set up tools to measure your media activity and make sense of the data you collect.
Does your brand have the f-factor? (Video + Infographic) Forget about the X-factor, does your brand have the F-FACTOR, the talent needed win the battle for profitable friends, fans and followers in Facebook (and other social media)? That’s the subject of this month’s briefing from Trendwatching.com – well worth a read. But here’s the speed summary in 5 key points, along with a summary video from Facebook and a natty little infographic from digital insight and marketing agency One to One. Our key takeout for social commerce is that the f-factor is not about technology, it’s about value: f-factor = talkability + utility (offering something genuinely worth talking about to in a way that’s worth genuinely talking about (instant personalisation, discovery aids, decision aids).
Miss either of these – and you don’t have the f-factor. What is the F-FACTOR? Infographic: 12 Reviews Shared on Facebook = One More Sale. Reviews software company PowerReviews has released an interesting infographic sharing some in-house data that illustrates that every review shared on Facebook generates $15.72 in sales, that 70% of reviews shared to Facebook generate further interaction in the form of comments or likes, and that Facebook shares generate 5x more shares than other social sharing. How PowerReviews calculated this RPS – revenue per (review) share – is here, along with a downloadable calculator (here) for estimating the value of a review shared to Facebook.
According to PowerReviews calculations, for every 12 reviews shared on Facebook, you make one more sale. A Facebook Share Is Worth $2.10.