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MarketingProfs. Nearly one-half (46%) of online adults post original photos and videos they themselves have created, and 41% curate photos and videos they find elsewhere on the Internet and post them on various photo-sharing sites, according to a study by Pew Research. Overall, 56% of online adults conduct at least one such photo-sharing activity, and 32% conduct both types—often posting their content on social networking sites such as Pinterest, Instagram and Tumblr. For the first time, Pew researchers have polled Americans about their use of these relatively new social media sites. Not surprisingly, younger online adults are more likely than their older counterparts to use Instagram and Tumbler, while online women are more likely than men to use Pinterest, Pew found.

Below, other findings from the study titled "Photos and Videos as Social Currency Online," issued by the Pew Research Center's Internet & American Life Project and Project for Excellence in Journalism. Pinterest Instagram Tumblr Other Findings. 2013 The Big Annual Customer Survey. 2013-Marketing-Trends. Why Do Infographics Make Great Marketing Tools? [Infographic. In our “Ultimate Guide to Marketing With Infographics” we covered all the ways you can leverage them to extend their reach (rather than letting them simply appear once in a blog post and fade away). It covered: Creation vs. curationResearching data sourcesEmbed codes for easy sharingVirality using social recycling via a landing pageMaking them Pinnable with PinterestA PDF and much more… Today we’ll dig into the stats behind why infographics are so effective as a marketing tool.

As you’ll notice from the graphic above, people are searching for infographics like crazy! Oh, and there are some nice tweetable stats taken from the infographic at the end of the post, ready and waiting for you (you’ll be able to change what they say before tweeting them too). Tweetable Stats Share these quotes on Twitter so people know you’re smart: – Oli Gardner. Wolfram|Alpha Examples - Socioeconomic Data.