Brandalism

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Blog entry by Pat C | March 22, 2012 http://www.greenpeace.org/international/en/

Greenpeace

Counterculture and often illegal activities to promote a brand such as the act of placing unwanted advertisements and brand logos on property without proper permission. the Ecko Company equates graffiti, not as crime or vandalism, but as freedom of speech. http://www.urbandictionary.com/define.php?term=brandalism

Urban Dictionary: brandalism

http://www.flickr.com/photos/greenpeaceuk/sets/72157623796911855/ BP claim that they are 'beyond petroleum'.

Behind the Logo - a set on Flickr

Trust: Lifeblood Of Brands: Branding Strategy Insider

http://www.brandingstrategyinsider.com/2010/12/trust-lifeblood-of-brands.html Over the years, we have conducted brand equity measurement studies for hundreds of brands and over the years, we have also helped leadership teams position hundreds of brands. What is the number one quality that people look for in brands?