background preloader

Graduates

Facebook Twitter

Bridge to Learning » Blog Archive » Employers do not understand. Interesting survey by the UK Chartered Management Institute and reported in the Guardian newspaper.

Bridge to Learning » Blog Archive » Employers do not understand

“The institute interviewed 1,000 managers aged 35 and under, working in industry, commerce, local government and the police. Their most common complaint was that older bosses regarded the internet as “a massive timewaster”. Half said their organisations did not take up web-based technology until it was tried and tested, and 16% described their employers as “dinosaurs”. The survey found most young managers wanted to use the internet for research, professional development and other aspects of getting the job done.

But employers treated it with suspicion. Social media and how students and graduates are using it. Summary Jayne Rowley, Publishing Director at Graduate Prospects, looks at the use of new media to market to a new generation of students and graduates, and gives advice on what recruiters and institutions can do to ‘get it right’. back to top Introduction Web 2.0, MySpace, Youtube, Facebook, Blogs, podcasts - the so-called ‘social media revolution’ dominates the press and the internet daily.

Social media and how students and graduates are using it