You Need a Blog Strategy. Use Google Reading Level to Improve Your Blog Message. 22 Wordpress Plugins for Content Marketers. Why I Leave Your Blog after Three Seconds. 7 Ways To Define Your Blog's Target Readers. Ever wonder why some blogs succeed and others fail? One reason your blog isn’t reaching its potential is because you're talking in the wrong direction. The content is great, the theme is lovely, and the SEO is fine but... you haven’t zeroed in on who reads your blog. And who comes back for more. Have you? How To Define Target Readers This blog post is about how to define your target audience so your blog gets more traction and has more impact. One of the simplest ways to improve your Marketing Plan, is to use Focus Groups to gather data about your target audience. How Focus Groups Help Audience Analysis If this is your first time conducting focus groups or performing market research, then you the following guidelines to get started: Define Objectives – Define your goals and prioritize the data you want to gather from this piece of market research.
Next Steps Stay neutral and don’t offer any opinions on the sample material you share with the test subjects. About the Author Connect: Authored by: 23 Ways to Leverage a Blog Post for Content Marketing Success.