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Human Discovery vs. Search

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Context first: A unified field theory of publishing. Aggregation versus curation: Do travelers really know or care? If someone told you that they aggregate things and someone else told you that they curate things, would you know the difference? In the travel business, these two ways of distributing products and services to travelers are quite different. The problem is that travelers are generally unaware of the difference and, as a result, don’t understand what they are getting when they look for experiences through a curator or an aggregator.

Let’s first define the terms. According to Oxford, the term “aggregate” means: verb /agrigayt/ combine into a whole. The term “curate” means: verb select, organize, and look after the items in (a collection or exhibition). Already you can see that the verbs mean entirely different things. In the travel business, aggregation is very much the combining of distinct sources of product and delivering it as a single unified list of products from which the traveler can choose the best product for their needs. Pic: on Flickr and Shopkitson. Announcing People and Content Discovery. Posted on August 2, 2011 by william We’re calling this latest slew of features Eqentia+, in sympathy with GooglePlus. Our users have been asking for people and content discovery to go alongside our contextual and actionable content indexing, as well as increased social media integration points.

We have responded with the following innovative new features. Content DiscoveryContent discovery comes in two flavors. One,- for the end-user, and two,- for the curator. From a end-user’s Personal News Page (where they choose which topics to follow), or a user’s Personal Stream (where they sync up their Twitter Favorites or Google Reader starred/shared items), Eqentia will recommend new articles based on the existing content in any one of these personalized streams. Recommended Content from a user’s Personal News Page And for the professional curator, Eqentia will recommend new content that’s closely aligned with the existing content that’s being filtered. Visual Who Is Tweeting? The Human Algorithm. When I became a reporter, almost 20 years ago, my job was to dig up scarce, precious facts and deliver them to a passive audience.

Today, scarcity has been replaced by an unimaginable surplus and that audience is actively building its own newsroom. Journalists the world over are struggling to cope with a social and mobile tsunami of ‘user generated content’, to use an increasingly inadequate phrase. Twitter and YouTube will overwhelm news organisations who can’t master their potential. A common mistake for those seeking to cope with this profound disruption is to confuse technology with innovation. Genuine innovation requires a fundamental shift in how journalists think about their role in a changed world.

I find it helps to think of curation as three central questions: * Discovery: How do we find valuable social media content? Without a doubt, verification is the greatest challenge. With some like-minded souls, I founded Storyful in early 2010. There is no secret sauce in this process. The End of the Destination Web and the Revival of the Information Economy. InShare639 In recent weeks journalism and the future of all media have once again gone under the knife.

Experts on either side of new media debated whether or not Twitter’s CNN moment truly was indicative of the future of journalism. Twitter’s role in the spread of online dialogue speculating the death of Osama Bin Laden was studied at great depths to better understand when and where news actually surfaces, how it’s validated, and how news travels across the Web and in real life. Perhaps nothing visualized the power of a single Tweet with such dramatic effect as the network graph developed by SocialFlow. Twitter is becoming a veritable human seismograph as it measures and records events as they unfold. The End of the Destination Web and the Revival of the Information Economy In hindsight, the days of Web 1.0 seem like an era long gone. The bridge between Web 1.0 and Web 2.0 was forged through a series of connections between a Web of Data, a Web of Content, and a Web of People. 1. 2. 3. The Relevance Of Context In Content Curation - Gerd Leonhard. Curation is the new search tool.

Everyone wants to be a news filter now. As the avalanche of information coming through social networks and real-time tools like Twitter continues to grow, the need for filters to make sense of that tsunami of data also increases, and it seems as though everyone has a different way of trying to solve that problem.

Facebook threw its hat into the ring this week with what it says is an improved “newspaper-style” news feed that highlights important content, while Digg has just launched “newsrooms” aimed at doing the same thing, and online influence-ranking service Klout is rolling out topic pages based on what’s being shared by those with influence. But will any of these be able to solve the filtering problem, or will they just add another source of noise? Facebook says that its changes (which my colleague Colleen covered for GigaOM) are designed to create “your own personal newspaper” when you log in to the social network, by showing you what the site believes are the most important items at the top of your news feed.

Return of the Editor: Why Human Filters are the Future of the Web. Before news aggregators, content curators, and Google’s omnipotent algorithm, the world’s information was sorted by real human beings. In the web’s next phase, argues Karyn Campbell, the old-fashioned editor is poised for a comeback. If web 1.0 was about websites and 2.0 the power of network connectivity, whatever 3.0 looks like, better filters will play a big part. The web has become too big and noisy. The design community has helped guide us through some of the slush, and search technology has made leaps filtering and personalizing information for us. But while algorithms once threatened to replace gatekeepers, online media will see a move back to the future: professional, human filters (the artists formerly known as editors) will play an integral role in the next web after all.

Content beats search and social Studies show that content sites drive much more traffic than search engines and social media links. Drudge still knows his audience’s tastes better than any algorithm. Content curation: computers and humans creating collaborative intelligence. We don’t have a problem of “information overload”… we have a problem of “filter failure”. And even as you’re reading this massive money is being spent to create better filters.

And the best filters are those which allow humans and computers to both do what they do best… in a new thing called “collaborative intelligence”. Content Curation. We’re starting to hear about it all over the place! But what is it?! I think it’s pretty simple. It could be said that most journalists are really content curators. Many bloggers do that. If you’re a fellow bloggers, you have a success formula if all you so is faithfully bring your readers up-to-date curated content on a given niche or subject-matter. I’ll have more to say on this in the coming weeks and months. Karan Bavandi is the founder of (a curation platform I’m still figuring out). Here are a couple of good slide decks on the topic. Shel Holtz is a very well known marketing dude online, and he’s all over curation too… Pierre Lévy on Collective Intelligence Literacy.

The Rise Of Pinterest And The Shift From Search To Discovery. The current toast of the web is Pinterest, the visual pinboard for collecting and sharing content online. The “pinning” phenomena is spreading from its modest beginnings to appearing in national media outlets. There are over 2.5m monthly active Pinterest users on Facebook. A co-founder of the site has over 500,000 followers on Pinterest. Ron Conway (an investor in the site) remarked that Pinterest’s user growth rate is what Facebook’s was five years ago. Earlier in 2011, it was valued through venture financing at $40m and, most recently, just a few months later, at around $200m.

What is going on here? Pinterest is growing for a variety of reasons. Despite the hockey-stick growth, doubts exist. I’ve been tracking Pinterest for a while now and, to me, the single most important aspect of the site is that it has deeply tapped into an important shift in consumer and purchasing behavior. A site like Pinterest could help bring some of that discovery online.

Photo Credit: Flickr/fdecomite. People Curation. I just finished reading a great post by Ville Kilkku titled: Klout, Triberr,, and the future of content curation. It made me realize that people curation should be a lot of what we are really talking about here. But before I get to that, let me step through what he talks about. He takes us through a few different models of content curation. I’m going to need to compare these to my post on Marketing via Aggregation, Filtering and Curation – Tools and Resources to see if this classification changes things. Individual content curator tools – example scoop.itCrowdsourced content curation (Digg and StumbleUpon)Automated or semi-automated content curation ( curate people, not content (Triberr)Automatically filter people (Klout) He then talks about three major trends in content curation: From individual content curators to crowdsourced content curation: Individuals cannot keep up with the pace of new content, even though they have better discovery tools than before.

Content Curation by people not Ai « PrePrint. Currently, I am exploring digital content curation and have been searching out visually interesting curation tools. I initially started with Vodpod as a way of curating all the audio-visual material I stumbled upon. Vodpod is very effective for collecting videos and following the video collection streams of other collectors. You can collect videos from others that are of interest and others can collect from you. It is also a great place to store the gems you find. I have embedded a link to my vodpod account on my blog as a way of sharing further. Another curation tool I started with last month is Via, my curation efforts are focused on the topic of Poetry, just one of the plethora of interests I have. provides opportunities to follow other Scoopers and to even offer suggestions for their topics. What I have learnt from my adventure is It provides the ability to participate and curate on very diverse topic areas. Like this: Like Loading... What's The Role Of Curation In Search?