Case study CM
Get flash to fully experience Pearltrees
My CMO 2.0 Conversation with Marty St. George, CMO at JetBlue was truly enjoyable — especially since I am intimately familiar with the service they provide and biased in that I am a big fan of the company. JetBlue managed to turn what has essentially been a commoditized service by other airlines into a brand that is far from a commodity.
Today at the Web 2.0 Summit in San Francisco, Comcast CEO Brian Roberts spoke on stage with Federated Media’s John Battelle .