Different perspectives on different business models
Understand the main business models of the tech industry
Find examples of companies using them
Learn ways to find or improve a business model Jan 3
(1) What consumer Internet companies had a large number of users but failed to monetize
Editor’s note: This story is part of our Microsoft-sponsored series on cutting-edge innovation. Tien Tzuo is founder and CEO of Zuora, an online subscription billing and payment company. Just as the Web rocked the bricks and mortar world of business 15 years ago, the burgeoning subscription economy is forcing today’s enterprises to change how they do business. The subscription economy is here. Are you ready?
Business Model Analysis, Part 6: LTV and CAC This post is part of a series on business model analysis for entrepreneurs. The first post in the series presents a comprehensive list of issues (available as a downloadable PDF) entrepreneurs should consider when designing a business model. Others delve into specific issues; this one provides an overview of customer lifetime value (LTV) and customer acquisition cost (CAC) calculations, and how they are used in startups.
[Case Study] How a Pay-What-You-Want Pricing Model Can Generate More Revenue
Scalable pricing is a powerful tool to grow revenue in a SaaS or software business. It allows you to capture more of the revenue that your customers are willing to pay, without putting off smaller customers that are not able to pay high prices. It also provides a great way to continue to grow revenue from your existing customers. This post looks at how to create scalable pricing using multiple pricing axes, and discusses the different types of axes that can be used.