Eminem Surpasses Lady Gaga’s Facebook Popularity. Oreo' success. 10 Tips for Marketing on Redesigned Facebook. Now that Facebook has made a number of changes to its platform, such as the new design, new layout and the use of iframes to create custom tabs, an updated list of Facebook marketing tips could be helpful.
This follows from my three-part explanatory series of those changes, at: Here are my top ten marketing recommendations for Facebook’s redesigned platform. 1. Create a Page, Not a Profile To this day, many small businesses create Profiles, not Pages. According to Facebook’s terms of service, “Profiles represent individuals and must be held under an individual name, while Pages allow an organization, business, celebrity, or band to maintain a professional presence on Facebook.” If a business sets up a Profile, not a Page, and Facebook becomes aware of that fact, the Profile could be terminated. 2. Unlike big brands, small businesses don’t typically have large Fan bases. Paying attention also means that, when a Fan leaves a comment, it should be acknowledged and responded to. 20 creative guerilla marketing campaigns. We are so overwhelmed with advertising everywhere that it becomes hard for creative agencies to make ads that stand out.
Guerilla advertising is a great way to make unusual, surrealistic visuals and situations that passers by will remember. Here is a selection. 1. Superette – Short shorts The bench that turns you into a walking advertisement if you are wearing short shorts. 2. Pretty clever, the urinal that stands out. 3. Seen in New York, how would you not go grab a coffee there? 4. I would be curious to know how many people actually notice this ad. 5. Enter the shark, a cool optical illusion for this National Geographic ad on a bus. 6. Cool idea to promote the movie “The day after tomorrow”, it gives the illusion that NYC has been submerged by the waters. 7.
Feels good not to be in the same category as the big boys. 8. Small but poweful, I think the message just got across the bridge. 9. Unmissable ad, I’m sure all the bowlers that went there remembered it. 10. 3M security glass. 10 Tips for Posting on Your Brand's Facebook Page. Ekaterina Walter is a social media strategist at Intel.
She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. Once your brand is on Facebook, the question becomes: How you engage those fans and sustain a meaningful online dialogue with your customers. Facebook fans will only want to engage with us if we serve up relevant content and truly participate. We also forget about EdgeRank — Facebook’s News Feed algorithm that helps display “relevant” stories. The News Feed only displays a small subset of stories generated by the friends and brands users engage with the most. Let’s explore ways we can create updates that are optimized for the News Feed and engagement. 1. Don’t automatically feed your blog posts or your Twitter updates into your Page. Don’t share the exact same content across all networks (Facebook, Twitter, YouTube, etc.) in exactly the same format.