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Social Tools. Social Media Jobs. 3 Questions to Ask before pulling the plug on Social Media Marketing. Free Social Media Marketing Resources Kit. Strategy. B2B Social Media. E-commerce socials. Finance industry. Social Networking Fact Sheet. Highlights of the Pew Internet Project’s research related to social networking.

Social Networking Fact Sheet

(Note: This page will be updated whenever new data is available.) As of January 2014, 74% of online adults use social networking sites. As of September 2014: Analyze. Instagram. FB Ads. TWITTER.

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Best Practices on How to Pin a Tweet and Facebook Post. To help with the inevitable noise surrounding a new post on social media, both Facebook and Twitter allow you to pin a post to the top of your page or profile, giving new life to old content and providing a quick win to get your most important updates even more love.

Best Practices on How to Pin a Tweet and Facebook Post

Pinning seems like a very useful feature to have—and a feature ripe for experimentation. What are the best practices for pinning a post to the top of a Facebook page or a tweet to the top of a Twitter profile? How much extra engagement might you expect from a pinned update? What type of updates should you be pinning?

These were questions I was eager to answer. How to Pin a Social Media Update on Facebook and Twitter First, I thought it might be helpful to start with the basics. How to Pin an Update on Facebook Visit your Facebook business page.Find a post you want to pin.Click the down arrow in the upper, right-hand corner of the post.From the drop-down menu, select “Pin to Top.” How to Get Your First 1,000 Followers on Twitter, Facebook. This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network.

How to Get Your First 1,000 Followers on Twitter, Facebook

It also includes the latest podcast episode from The Science of Social Media! You’re taking the dive into a new social network, or you’re itching to grow your existing profile. Social Media for Non-Profits: High-Impact Tips and the Best Free Tools. Whenever we have the chance to chat with folks about social media stats and marketing strategies, we are amazed at the many unique ways you all go about charting a path to social media success.

Social Media for Non-Profits: High-Impact Tips and the Best Free Tools

Every industry and niche—every social profile, even—is unique. Non-profits are a great example of a segment of social media with its own unique elements and expectations. The non-profit structure—donation-backed, humanitarian-focused, member-based—presents an opportunity for some really neat ways of putting social media to good use, and I’ve done my best to collect a number of stats, tips, and strategies here in this post.

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"What are #MM #WW and #FF" - A tip for Microblogging, Twitter on SocialMediaTips.com. 6 Research-Backed Ways to Get More Followers on Twitter and Facebook. 2.8K Flares Filament.io 2.8K Flares × Follower count is often considered one of the vainest of vanity metrics.

6 Research-Backed Ways to Get More Followers on Twitter and Facebook

I can relate. I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Google+, and LinkedIn—pointing out my follower growth to a friend one day and archiving emails just as fast as I could when growth doesn’t come. Still, despite the vanity, there is value in follower count. 30 Little-Known Features of Facebook, Twitter, and More. When I first set foot in Disneyland, I race to the most famous rides first—Splash Mountain, the Matterhorn, Indiana Jones, all the biggest and best.

30 Little-Known Features of Facebook, Twitter, and More

Little do I know there are just as many hidden gems and overlooked attractions that I’ve likely missed in my sprint for the headliners. Social networks are a little like Disneyland in this regard. There’s so much to see and so much to do that some of the fun stuff is bound to slip through the cracks. A Guide to Quality Social Media Sharing: What, When and How to Share. 3.4K Flares Filament.io 3.4K Flares × The currency of social media is the share.

A Guide to Quality Social Media Sharing: What, When and How to Share

We all want to be the go-to person with the latest news, the most intriguing viral content, or the best hidden gems followers wouldn’t have found otherwise. Some people just have a knack for finding and crafting the perfect share. The rest of us have to work a little harder. Really, great social media sharing is a skill. While this post can’t help you with the practice (hey, that’s what your Buffer queue is for!) The Top 3 Instagram Trends for Marketers. With 42% of marketers planning to increase their use of Instagram this year, visual content is more important than ever to a brand’s marketing strategy.

The Top 3 Instagram Trends for Marketers

But for many brands, creating a captivating Instagram profile and generating high quality visual content can be challenging. To help marketers get the most impact out of their Instagram profiles, here are the top three marketing trends that any business can learn from, whether you have 300,000 followers or 300. Branded Hashtags Many brands are leveraging branded hashtags to engage their community on social media, but these aren’t your standard #CompanyName hashtags.

The hashtags are aligned with the overall brand instead of the product, and Instagrammers are encouraged to tag their photos whether the product is featured or not — for example, lululemon athletica suggested that users tag their workout photos with #thesweatlife, which has generated over 68,000 posts from their community. Lifestyle Content Instagram Influencers. 7 Simple Social-Media Moves That Work. Before he started to dole out social-media advice for entrepreneurs like you at Inc.'s recent GrowCo conference in New Orleans, Dave Kerpen, chairman of Likeable Media and now founder of offshoot Likeable Local, had a few things he wanted to get out of the way.

7 Simple Social-Media Moves That Work

First, he said, social media is not free. Second, it won't bring you immediate results. Custom Google Maps: A Great Digital Engagement Tool. One of my favorite features of Google Maps is the ability to create personalized maps that you can save and share.

Custom Google Maps: A Great Digital Engagement Tool

I have personally used the feature to map out travel routes (and more) for a road trip through the Western United States in 2011, as well as to develop daily tourist itineraries for visits to Dublin, Ireland in the fall of 2012 and New York City in the summer of 2013. But Custom Google Maps aren't just useful to individuals. They also have a variety of potential applications for organizations, groups, and communities, which can use them in ways that produce value for both themselves and their individual members/stakeholders.

Google is in the process of upgrading their custom maps feature (now called Google My Maps) and migrating existing maps. You can learn more about the changes here. Key Features Custom Google Maps are... Visual. Facebook shake-up, Twitter changes and Snapcash.