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5 Tools to Simplify Online Marketing in 2015 | Kaizen Platform. Promoting your business online can be an overwhelming endeavor. The time and expertise required is often out-of-reach for companies that are just starting to build their online presence. From social media marketing to website optimization, these tasks can pile up quickly. Luckily, the Internet is chock full of tools that simplify these tasks, and give you the knowledge and support that make it simple to take control and manage your website and your brand.

The following tools are easy to implement immediately, and start improving your online business, today. Pay With a Tweet Allow new customers to use your products, simply by sharing it through social networks. All major social networks can be utilized as paymentSharing buttons are customizable to reflect your brandView traffic details, clicks, sales, and geographic data through your campaign Free version available for up to two campaignsPremium version is $29.99/3 months, which supports up to 25 campaigns. Olark Marketo Sprout Social Kaizen. Top 6 Social Media Management Tools of 2015. While it can provide numerous benefits to your business and your brand, social media management is a complex process.

You need to be able to carefully balance receiving and interpreting the signals your followers give you with the messages that you want them to receive and measuring how effective those messages were. As your social following grows larger or more specialized, this process becomes exponentially difficult. That’s why we’re going to take a look at the top social media management tools of 2015. Each tool listed here is already outstanding by itself for general social media management purposes. Rather than ranking each tool on a more generalized basis, we’re going to examine six powerful tools that perform best in certain situations. Best Monitoring For Major Brands: Brandwatch 1. Major brands tend to have problems identifying key messages and thoughts amongst followers because of the sheer volume of data that exists.

It excels are: Best Social Media Publishing Tool 2. 3. 4. 5. 24 Best Social Media Promotion Tools. With social media as steadfast cornerstone of nearly all marketing (regardless of industry), there’s cutthroat competition for attention across all social networks. You need all the help you can get to promote your content on social media and be noticed.

We’re singling out 24 tools, recommended by industry experts and marketing mavericks, that are promised to supercharge your social endeavors. 1. Infogr.am A sweet tool to help you make snazzy looking infographics in a matter of minutes. While you won’t be able to have ultimate customization, with plenty of graphics to choose from and some great drag-and-drop vector art, it’s a fine place for those who want a simple, high-quality looking infographic. The free version lets you share your infographic and embed it on your website. Other similar tools include: Piktochart and Easel.ly. 2. One of the big names in social media management, Hoot Suite is a tried and true champion. 3. 4. 5. 6. 7. Tint -- Social Engagement Anywhere from Tint on Vimeo. 12 Free Tools To Help With Social Media.

If you have multiple social media accounts, then you already know you can’t be on there 24/7. Which is why some very intelligent developers came along and built social media management tools. These tools place all of your social media accounts under on dashboard so you can easily schedule, collaborate, and monitor all of your social media accounts from one location. I bet you already are using some of these lifesaving tools. Buffer, HootSuite, Social Sprout, Sendible, Bitly, and SocialOomph are just some of the powerful tools that can help manage your social media networks. The problem is a lot of those awesome tools charge money. And that can be an issue when you are on a tight budget. Another problem is not all of these tools can help you create content, see when your audience is most active, track how many visitors converted into leads, or tell which keywords are currently trending. 1.

When it comes to social media tools, it doesn’t’ get any easier than Social Mention. 2. 3. 4. 6. 7. 24 Social Media Tools To Boost Your Marketing Performance #SMMW14. It appears that Ian Cleary is the King of Social Media tools. With new social media marketing tools coming on the market just about every day, Ian is one of the people you can rely on to test them all – from free to paid. We’re thrilled that he shared his knowledge of tools with us at Social Media Marketing World this year and now I’ll share them with you. Tools to Target the Right People As Ian says, don’t sell hot dogs at a vegetarian conference. You have to know your audience before you can market to them successfully. The social tools below will help you identify and engage with active fans, influencers, and industry relevant people to follow. Tactics Cloud is a free tool that allows you to target Twitter followers and find relevant people on Twitter.

Tools to Get Better Results with your Content Use the tools below to rate the success of your content and create viral and sharable content. Tools to Convert More Traffic Tools to Analyze and Improve Results. 22 Social Media Marketing Solutions for Small Businesses. Social media marketing is an art form, and with the right social media marketing solution, business owners can master it. Although social media platforms offer their own marketing tools — Twitter targeted ads, Facebook Pages, Google+ Local and Pinterest Promoted Pins, to name a few — social media marketing solutions streamline the process while helping businesses avoid alienating followers.

Constantly pushing advertisements and sales copies no longer works on today's increasingly social-media-savvy consumers, which means businesses need to take on a more strategic, relationship-building approach. Here are 19 social media marketing solutions to help you get there. 1. Engagor — Real-time customer engagement platform One of the reasons social media is effective for marketing is that it gives brands and businesses the ability to interact and engage with more people — all with just a few clicks of a mouse. 2.

Location-based marketing is the next big thing in social media marketing. 3. 4. 5. 14 Tools to Streamline Your Social Media Marketing. Do you want to manage social media more efficiently? Do you have the right tools? To streamline your approach, you’ll need resources that work well with your business. In this article I’ll share the best tools to manage and optimize your social media marketing. Find 14 tools to streamline your social media marketing. #1: Find Your Audience Once you define your target audience(s), find the social media platforms they frequent online. Here are tools you can use to find your audience across the web.

Followerwonk My favorite (and free) hidden gem is Followerwonk. Traackr An influencer marketing platform, Traackr creates specific lists of influencers and their qualifications, based on the criterion put into the system—whether it’s a region (New York) or topic (chocolate-lover). Search for influencers on Traackr. This technology searches all public-facing channels and builds full online profiles for every influencer on the list ranked according to reach, resonance and relevance. SEMrush Hootsuite Kapost. 14 Social Media Marketing Tools Recommended by the Pros. Are you looking for new social media marketing tools? Do you want to know which tools today’s social media professionals recommend? It’s not always easy to know which tools are worth checking out or how to use them. We asked 15 top social media marketers to share the tools they find most useful right now. In this article you’ll discover 14 tools to add to your social media marketing toolbox and why you should consider using them.

Find 14 social media marketing tools recommended by the pros. #1: Quill Engage for Automatic Google Analytics Reports Ian Cleary Google Analytics is full of valuable information, but sometimes there’s too much data to sift through. Quill Engage is a free tool that connects with your Google Analytics account and emails you a weekly summary of your data.

But what makes Quill Engage stand out is that it uses an artificial intelligence engine to process the information and deliver it to you as if somebody wrote a report explaining all of the important information. 1. 16 Tools Every Social Media Manager Should Use. This post was originally published on Feb 4, 2014 Smart businesses know that social media is a power to be reckoned with: social media channels create a direct line of communication between your company and consumers and give anyone with an Internet connection instant access to the latest buzz around your products or services. Not to mention, they can help you to generate revenue, while building your brand presence. Let that marinate for a second. This potential for a triple treat is no task to walk into empty handed or unprepared.

Unless you want to turn your social media endeavors into a triple threat, you should develop a strategy, based on as much knowledge as possible about your audience and their behavior. The 16 tools below will help you and your social media manager take on the complexity of the job. 1. Pricing: Free 2. This free, easy-to-use Twitter management tool allows you to oversee all aspects of your Twitter account(s) in one interface. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 45 Best Mobile Apps and Tools for Marketers. You get a ton done when you’re at your computer, speeding away on the day’s social media strategy. Might there be a way to wring some productivity when you’re away from your desk? Mobile apps and tools can make it so a marketer’s entire day is filled with opportunities to connect, engage, and share. You can get more done while commuting, lounging, waiting, and any time when you’re not tethered to a desktop or laptop.

Which apps are best for social media marketers? I gave a huge number of them a test run and came up with 45 amazingly useful apps that can help you accomplish social media marketing tasks with a tap, swipe, or touch. I’d love to hear which ones are your favorites, and if I missed any that you love to use. 45 best mobile apps for your social media marketing Dashboards and clients for social media management 1. You can schedule updates to multiple accounts on Twitter, Facebook, LinkedIn, and Google+, as well as follow-up with statistics on how each post performed.

Other options – 2.