background preloader

Ogólnie

Facebook Twitter

Best Buy CEO responds to bad press via blog: good or bad move? By now you’ve likely read about the negative press Best Buy has been receiving, and you may have even read the CEO’s blog response to that coverage.

Best Buy CEO responds to bad press via blog: good or bad move?

His response has received the predictable praise and pans from various circles of the blogosphere, and with good reason. Cut the crap out of CEO columns. Northern Trust communicators turn CEO into chief blogger. How and why communicators convinced their CEO to start an internal blog It began with the same issue many executive communications departments face today: Employees wanted more access to executives.

Northern Trust communicators turn CEO into chief blogger

“We did an internal communications audit and through that employees stated they wanted to hear more from senior executives,” said Diane Treuthart, VP and director of internal and corporate communications for Northern Trust. “They also wanted to hear more about the bigger picture, the strategy and how their jobs related to key issues.” Bob Evans' CEO blog engages employees. Bob Evans' CEO blog is a crucial internal communication tool. Bob Evans BEST Blog. Chemical - Circles of Influence. Why Dow's CEO blog is wildy successful. Tmacwords. Rejected! Great Places to Work (Terry McKenzie)

OK, I'm going to say what is obvious to anyone who picked up the February 4 Fortune magazine - Sun did not make it on the U.S. 100 Best Places to Work list.

Rejected! Great Places to Work (Terry McKenzie)

And I was soooo disappointed. Because I think Sun is a great place to work. Unfortunately, some of our randomly selected survey takers didn't agree with me. Tom Glocer's Blog. Internal Blogging. Last October my team worked with our Internal Communications colleagues to develop an internal blogging platform (WordPress) to allow our new 14 Heads of Service to share thinking and updates about the council’s direction as well as updates from within their services areas.

Internal Blogging

#Intranet Executive Blogs. Executive blogs have the potential to be a genuinely powerful communication vehicle, but in our experience from countless intranets, they seem to frequently miss the mark.

#Intranet Executive Blogs

Here are a few observations which will help you improve the impact of blogging in your organisation. Thanks to @neil_jenkins for additional materials. Observations from failing blogs Tend to be about the execs, but rarely by the execs resulting in a loss of important credibility. Readers need to believe that the words come from the purported author.Often an extension of other internal communication routines, resulting in them covering somewhat similar materials to internal news briefs or worse, press releases. Blogs like the ones above tend not to be read by the employees and so attract poor web stats. Observations from successful blogs. The Blogging Executive. Web Strategy: The many Challenges of Writing a CEO blog. Alltop : Connectodex. Guy Kawasaki. CEO and COO Blog. Blog maverick » the mark cuban weblog. Beware the CEO blog. CEO Blog: Good for the Executive Brand and Thought Leadership? – The Marketing Journalist.

CEO Blog: Should CEOs Stick to Internal Blogging? – The Marketing Journalist. Spiegel zeigt Kommentare aus internem CEO-Blog von Siemens: Drei Learnings für Unternehmensblogs. Weblogs können ein wichtiges Instrument der internen Kommunikation sein.

Spiegel zeigt Kommentare aus internem CEO-Blog von Siemens: Drei Learnings für Unternehmensblogs

Weil sie auf einfache Art und Weise einen strukturierten internen Dialog ermöglichen. Im Juli hat Siemens die interne Initative «Blog100» gestartet – während 100 Tagen sind die Mitarbeitenden eingeladen, ein internes Weblog zu starten. Nach frei gewählten Themen. 60 seien es beim Start gewesen, Ende September über 200 mit steigender Tendenz, wird Vice President Corporate Media Michael Rossa im CIO-Blog zitiert – hier der ganze, informative Beitrag. Clinical research company inspires employee collaboration with new intranet. Honorable Mention: John Hopkins Medicine - Inside Hopkins Medicine.

Clinical research company inspires employee collaboration with new intranet

Want attention for your employee magazine? Make it part of your company's social network. We liked The PGiTimes the moment we opened up the electronic file that came with its submission. Premiere Global Services’ online magazine has the look and feel of a hip news site from the general circulation world. Teasers and headlines cover the home page of the magazine, offering a buffet of stories for tech-savvy employees of a global leader in virtual meetings. Three feature stories lead the page, each from a different region of the world and each accompanied by a grabby photo or illustration: The Americas, Asia-Pacific and Europe, the Middle East and Asia.

Video stories produced by employees give fun, inside glimpses into the goings-on at far-flung offices. Jive Software Case Studies. Receives Ragan Communications Inc.’s 2011 Best Employee Magazine Award « « PGi BlogPGi Blog. Greetings from Hong Kong! After eight months on the road, making my way to PGi’s 30+ global offices I find myself half way around the world in a far-off, but strangely familiar land; Hong Kong.

This Asia Pacific mega-city is strikingly similar to New York City, with an emphasis on global business, green space and the arts – Even the pace in which they walk brings me back to my time in the Big Apple. This sense of familiarity furthers my suspicion that the world can be just as large as it is similar – A byproduct of a world that is more connected than ever. The Big, Insidious Business of Social Network Fakes. Hiring people to create fake online profiles and post comments on web sites is a booming business in China.

The Big, Insidious Business of Social Network Fakes

This custom-written spam “poses a concrete threat to online communities,” say researchers at the University of California Santa Barbara. Online postings written for hire pose “a concrete threat to online communities” says a new paper. Image courtesy of Flickr user stgermh. The Internet is full of fakes. The Six Attitudes Leaders Take Towards Social Media - Anthony J. Bradley and Mark P. McDonald.

By Anthony J.

The Six Attitudes Leaders Take Towards Social Media - Anthony J. Bradley and Mark P. McDonald

Bradley and Mark P. McDonald | 10:08 AM October 17, 2011 Slowly but surely, business leaders are shifting their attitude toward social media — from seeing it as a threat to discovering its very real opportunities. And their attitude matters, a lot. Social media is about people, not technology. Leadership attitudes, and the organizational culture they spawn, are critical to social media success.