The Sorcerers and Their Apprentices: The Untold Story of MIT Media Lab. By Maria Popova What jazz-playing robots have to do with intelligent cars, the future of reading and augmented intuition.
Since its inception by Nicholas Negroponte in 1985, the MIT Media Lab has become a potent petri dish of innovation, churning out some of the smartest, most exciting, most optimistic technology-driven promises for a better tomorrow. From humanoid robots to e-ink to smart city cars, the lab continually pushes the bleeding-edge of what MoMA’s Paola Antonelli calls “humanized technology” — objects, devices and systems that enrich and empower our lives. Now, the fascinating story of the MIT Media Lab is finally told in full in The Sorcerers and Their Apprentices: How the Digital Magicians of the MIT Media Lab Are Creating the Innovative Technologies That Will Transform Our Lives — a fantastic new book by Frank Moss, who spearheaded the lab’s vision and operations between 2006 and April of this year, when he was replaced by Joi Ito. Share on Tumblr. Le transmedia, c'est ça ! tout simplement.
L'imaginaire numéraire du numérique. Préambule.
J'ai toujours été mauvais en math. Et donc toujours fasciné par les chiffres. Prémisses. Soit un réseau social comptant, selon ses propres chiffres, 600 millions d'utilisateurs de par le monde. Soit la règle participative en vigueur sur le web (90-9-1) qui stipule qu'en moyenne on compte, pour une personne publiant du contenu, 9 personnes le commentant ou le partageant et 90 autres se contentant de le consulter. A Creator's Guide to Transmedia Storytelling - Deus Ex Machinatio - Deus Ex Machinatio. Last December, in my year in review post, I mentioned that I'd like to write a nonfiction book based on my Writing for Transmedia series.
My charming friend Guy Gonzalez happened to read it and thought it would be a fine idea to introduce me to his friend, Jason Allen Ashlock of Movable Type Literary Group. We met for tea, we exchanged some emails, one thing led to another. Jason became my agent. (Imagine me flipping my hair here to get the full effect...) So exciting! But that's not what I'm here to tell you today. Remember not so long ago when I said I'd be doing something so exciting over the summer that I couldn't wait to tell you about? Thanks to Guy, thanks to Jason, and thanks to my editor Niki Papadopoulos for all playing a part in making this happen.