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In last week’s post, I noted some of the questions our South by Southwest panel received from the audience. One, in particular, needed more time and space to address: what’s the deal with publishing and its slow adoption of transmedia storytelling , a concept that includes some types of enhanced ebooks.
Is your favorite entertainment character on your TV as well your computer screen and your phone?
Transmedia Activism: Telling Your Story Across Media Platforms to Create Effective Social Change | NAMACTransmedia storytelling, a concept identified by Henry Jenkins , is storytelling by a number of decentralized authors who share assets and create content for distribution across multiple forms of media.
I’ve been seeing and thinking recently a lot about the terms: