How to Use Twitter for Your Business. The HP Guide to Social Media: A Free White Paper. Social networking: Facestagram’s photo opportunity. Could Instagram Have Become a Successful, Independent Business? When Instagram got acquired by Facebook this week, the scale of public outrage surprised me – what did people expect the startup to do long-term other than get acquired?
I tweeted out this question and a number of people replied that they wished it had stayed independent and made a go of building a long-term, profitable business. Would this have worked? It’s hard to say – after all, outside of hookups, dating, and gaming, it’s difficult to think of highly profitable, mobile-only, app-based businesses. How might Instagram have generated profitable levels of revenue, and more importantly, would it be able to do so at a scale that would give its investors a suitably significant return on what they put into it? Let’s look at the options and assess their viability… In-app purchases. Facebook Wants to Be Your Mobile App Provider, Instagram is Just a $1 Billion Object Lesson. Small businesses use social media to grow.
Hamburger chain Smashburger has become a smash hit, growing from three Denver locations in 2007 to 150 outposts nationwide.
And while its Angus-beef burgers and unique toppings have helped to propel its success, its secret sauce is social-media outreach. Smashburger offers coupons and trivia contests for its 67,000 Facebook followers, replies to questions and complaints on its Twitter and Facebook profiles, and actively reaches out to bloggers who might write about the new Smashburger restaurants opening in their areas. "The brand was really built on social media and PR strategies," says Jeremy Morgan, senior vice president of marketing and consumer insights. Who Are The Top 50 Social Media Power Influencers? This Week’s Best New Social Media Tools. It’s been almost a month since we last served up our (usually) weekly wrap up of the newest social media tools and web apps that have been generating buzz around the web.
To make up for the radio silence, we’re going to unveil some of the best places on the web to find the tools that will make you the social media ‘go-to guy’ of your business. 1. WebAppStorm.net - The most thorough web app review site on the web. Instagram for Android Hits 5 Million Downloads in 6 Days. Pinerly. Women footballers bring new life to the beautiful game and score with Twitter. After years of feeling underrated and overlooked by mainstream football pundits and press, women's football is coming into its own this season thanks to social media.
New research shows that the women's version of the game is now the third biggest team sport in the UK in terms of participation, behind only men's football and cricket. Its previous lack of recognition is being overcome by fans turning to social networking to follow the sport. The second ever season of the Football Association's Women's Super League (WSL) kicks off on Sunday, and eight of England's top female footballers, one from each of the top clubs, will take the unprecedented step of wearing their success on their sleeve by displaying their Twitter account names on their kit. The Fifa women's world cup was the most tweeted-about event in the world in July 2011 with 7,196 tweets per second at its peak. It remains seventh in the list of the most tweets per second, above the Uefa Champions League in 11th position. Log In.
Teachers report widespread cyberbullying by pupils and parents. The social network of choice for most pupils levelling abuse at their teachers was Facebook (77%), while 21% used RateMyTeachers.com, 6% used Twitter and 1% used MySpace.
Photograph: Alamy Teachers have been issued with death threats, accused of serious crimes including paedophilia and rape, and subjected to sexist and racist abuse, according to a poll revealing widespread cyberbullying by pupils – including some still at primary school – as well as parents. The scale of bullying by pupils on social networking sites against those trying to educate them is suggested in an online survey due to be released on Saturday by the teaching union, the NASUWT, at its annual conference in Birmingham being held over the Easter bank holiday weekend. While the majority (60%) of pupils involved were between 11 and 16, others were younger – with one reported incident involving a five-year-old. NeBMedia - Social Enterprise and Creative Social Consultancy. Learn Social Media. Twitter sues 'spamming' websites. Google’s PR chief jumps to Twitter.
What's at Stake When Employers Ask for Social Media Passwords? [INFOGRAPHIC] Boxee Rolls Out Big Updates to its Spotify App. We’re big fans of Boxee here at The Next Web, and we’ve previously noted it’s one of the easiest ways to bring movies, TV shows, photos and music from the Web to your TV.
Boxee has since announced a slick new iPad app, and integrations with Grooveshark as well as Spotify. And today, Boxee has announced that it’s rolling out an update to its existing Spotify app. Spotify’s Premium subscription lets you stream your music directly to your Boxee Box. And from today, it has integrated a new search feature so you can find and play any track, artist or album, even if it’s not on one of your playlists.
Moreover, it has edged closer towards the desktop version of the music-streaming service, bringing ‘social’ into the mix. Finally, Boxee has also introduced ‘Shuffle’, which lets Spotify do the donkey-DJ work and select tunes on your behalf. Five Messages for Starting Out in Social Good. Last week, I attended the World of Difference Induction Day to get me started on my placement. There was a lot to take in and I have come up with the five key messages I took away from the event. Justen Schafer Humes , CEO of the Odysseus Foundation , provided many learning points for us in the afternoon session – things he has learned through the course of his amazing journey, some of which you can read about in his article for the Huffington Post .
Something that has stuck with me is the point that “cooking times may vary.” This is an interesting one and something I have been preoccupied with for a little while. Facebook ‘defriending’ led to double murder in Tennessee. Social Business: Culture Eats Strategy for Lunch. January 30, 2012 Posted by Michael Brito Edelman Digital, Silicon Valley.
Introduction to the Social Enterprise Framework. Invalid quantity.
Please enter a quantity of 1 or more. The quantity you chose exceeds the quantity available. Please enter your name. Please enter an email address. Please enter a valid email address. Please enter your message or comments. Please enter the code as shown on the image. Please select the date you would like to attend. Facebook will needs lots of friends to justify a $100bn flotation.
Facebook's Mark Zuckerberg: expectations rising as Facebook gets closer and closer to a flotation.
Photograph: Rex Features Another week, another rumour about a Facebook IPO. Twitter users threaten boycott over censorship accusation. "The Tweets must flow", Twitter declared a year ago, and quickly became an instrument of fast-moving revolution across the Arab world, coordinating mass protests in Egypt and sidestepping the state censorship in Syria.
But, the microblogging site conceded that the tweets would not flow evenly in every country. The company was accused of censorship by many users and threatened with a one-day boycott on Saturday after announcing that it could remove tweets in certain countries which have "different ideas about the contours of freedom of expression". Twitter insisted that it would not use the gagging system in a blanket fashion, but would apply it on a case-by-case basis, as it happens when governments or organisations complain about individual tweets. But the reassurances were not enough to prevent a torrent of outrage from twitter users and freedom of speech campaigners. Jeff Jarvis, the media commentator, said the move set the microblogging site onto the "slippery slope of censorship". McDonald's Twitter Campaign Goes Horribly Wrong #McDStories. Facebook plans $10bn May stock offering. Measuring Social Media ROI & Goal Conversions with Google Analytics 5.
First off, I want to preface this post with the fact that social media shouldn’t be done only with the goal of making direct conversions. Social media is about building new relationships, generating word of mouth marketing, and strengthening brand loyalty with your customers. That said, I know that there are a lot of you who may be curious about the monetary value of your social media campaign, have clients that are asking the value of the social media services you provide for them, or simply want to learn more about how your social media strategy is leading to conversions. You’ll be celebrating your social media goal conversions too! Image Source(editor’s note: sly usage of a Vancouver Canucks photo) Entrepreneur & Startup Expert Q&A, Resources and News. [nytlabs] Project Cascade. How Google's Social Search Shift Will Impact Your Brand's SEO.
Erin Everhart is the director of web and social media marketing at 352 Media Group, a digital marketing agency that also provides web and mobile app development. Connect with her on Twitter @erinever. In what could be hailed as the update that sparked an all-out Internet riot, Google has launched "Search, plus your World," which pours personal social results into your public search listings.
The catch is that it only factors in your Google+ social graph, leaving Facebook and Twitter, arguably the more active social networks, out in the cold. This could prove to be an even bigger search engine development than Google's infamous Panda update, which aimed to remove sites with low-quality content. Why? The Impact on Brands What does a change this big mean for businesses that depend on their Google rank for traffic and sales? Formulists Team. Win Free Tickets to Small Biz Success Summit 2012.
**UPDATE: We have announced our two winners. The winner of the comment/blog portion of the contest, receiving two tickets to Small Biz Success Summit is Paulette Salvia, read her comment here. The winner of the Twitter contest is Ali Goldfield. Thanks to everyone who participated in the contest. We look forward to seeing you all at the Summit. Rest in Peace, Social Media ROI Doubts: 2006-2012. 6 Tips to Make an Awesome Impact with Social Media. Steve Bomford vous invite à rejoindre Google+ Google Plus Now Lets You Share What’s On Your Screen In Hangouts [Headlines]
6 Steps to Getting Started With Google+ Twitter data accurately tracked Haiti cholera outbreak. Latest news, sport and comment from the Guardian. Twitter Revealed Epidemic Two Weeks Before Health Officials [STUDY] Sheffield police use Twitter in crowd control. Amir Khan's tweets cast further doubt on defeat to Lamont Peterson. Amir Khan, left, has questioned the presence of a mystery man in a hat, circled, at his defeat to Lamont Peterson. Photograph: HBO Amir Khan is looking for a mystery man he fears may have interfered with the scoring during the controversial loss of his world titles to Lamont Peterson in Washington last month.
Peterson, the long-shot local challenger, took Khan's WBA and IBF light-welterweight titles after the referee, Joe Cooper, deducted two points from the champion for pushing in separate incidents during the 12-round bout on 10 December. In a desperate effort to unearth evidence for his appeal against the verdict when those organisations meet in New York on 17 and 18 January, Khan sent out a flurry of tweets on Thursday, accompanied by annotated YouTube tape of the fight, asking for help from the public in identifying "a guy wearing a grey suit with a blue shirt wearing a hat". Mpany sues ex-employee for his Twitter followers. Visualizing Everything Facebook Knows about You. Harvard Study: Social Networks Do Little To Influence Taste And Interests.
98% of online US adults aged 18-24 use social media. Google Analytics Will Now Measure Social Media And Real-time Changes. Steve Bomford. It's Not About "Engagement": Using Social Media To Make Ideas Happen. Facebook still king of social networks, despite Twitter growth, research claims. Which MPs have the most 'klout' on Twitter? Dom Joly calls in police over Twitter account that abused his children. The Trouble With Facebook's $12 Billion, 180,000-Jobs-Creating Economic Boost. Social media helps to mobilise the masses. 7 Stunning New Twitter Stats « Twitter Tips And Updates From Buffer.
Schools use Facebook, Twitter to get out their message. Twitter Gets Down To Business With New Commercial And Advertising. Facebook's revenues are up, but what about user numbers? 7 Tools To Have A Phenomenal Social Media Workflow. BBC iPlayer - How Facebook Changed the World: The Arab Spring: Episode 1. Andy Carvin: the man who tweets revolutions. Steve Bomford Trending. Buffer is a smarter way to Tweet. Survey: How do people use Twitter? [Infographic] Facebook and Twitter to oppose calls for social media blocks during riots. Dr. Martens Newest Online Campaign Is Built Upon Shared Nostalgia. How Are People Using Twitter? [INFOGRAPHIC] Facebook. Programmes.
Research. Business.