Silicon Valley’s most ambitious, disruptive tech firms seek out Sterling’s tech PR expertise to build bold brands and make a difference. Sterling works exclusively with tech clients, mostly in enterprise software, wireless networking, data security, consumer technology, and cleantech. Learn more about us at .
Sterling Communications. Silicon Valley’s most ambitious, disruptive tech firms seek out Sterling’s tech PR expertise to build bold brands and make a difference.
Sterling works exclusively with tech clients, mostly in enterprise software, wireless networking, data security, consumer technology, and cleantech. Stand up. Stand out. Stand for something. General Patton once said, “Live for something or die for nothing.” We have a very particular set of Tech PR skills. Tech PR is a broad term used to cover a lot of ground. Stand up. Stand out. Stand for something. About Sterling Communications. Careers in Public Relations & Marketing. Join Our Team We like to work with interesting clients in the enterprise tech, consumer tech, and cleantech spaces who are developing savvy strategies and creative campaigns that deliver results.
We are always on the look-out for tech PR mavens and creative mavericks alike to join us. Sterling is dedicated to growing a team of fun-loving people who play just as hard as they work. Cultivating an upbeat, positive, and hard-working culture is important to us, so we’ve broken down the details on how we work below. Client Teams Every client team has a mix of strategic, creative, and tactical experts who work in lockstep to exceed expectations.
Sterling Communications. Sterling works exclusively with tech clients, mostly in enterprise software, wireless networking, data security, consumer technology, and cleantech.
Public Relations PR and social media services that raise awareness for enterprise tech, consumer tech, and cleantech companies Communications strategyMessaging & positioningInfluencer engagementExecutive platform developmentSpeaker placement & trainingPress tours & event managementSocial community managementBlog development Learn more about our tech public relations and social media services. Sterling Communications. Still don’t believe hoverboards are real?
We helped reporters see to believe, and got the world excited about Magnetic Field Architecture (MFA™) technology. Sterling attracted national media attention — and meetings with Google and Facebook — for Ascend and its study on the tech glass ceiling for Asian Americans. Sterling guided Ashley Chloe’s wearable tech PR strategy to a Kickstarter campaign that surpassed its funding goal by 265%. We leveraged Medallia’s epic VC funding to advance its corporate story, attract choice recruits, and shine a spotlight on the CEM industry. “There were literally tears in [their] eyes,” said Global Imagination CEO Mike Foody of the reaction to Sterling’s The Magic Planet video.
Sterling Communications. We created a bright, modern, block-inspired website for Hillhouse Construction.
We designed this site to communicate the technology’s benefits as R2 prepared for Mobile World Congress. We collaborated with Reservoir Labs to visually outline the benefits of its research to site visitors. Sterling helped build a new website that expressed the same colorful energy as Hoopla’s vibrant displays. There’s no better way to understand solar than to see it. That’s why we targeted visuals to heat up this site. We built a site to showcase the world of opportunities the Magic Planet presents to children in the classroom. We wanted this Mexican resort’s website to feel like a “home away from home,” much like the resort itself. Sterling Communications. There are 1,440 minutes in each day.
What would you do to make more of them count? That’s the question we asked these grantees of 1440 Foundation. Why do some of Silicon Valley’s fastest-growing companies work with us? Hear what they have to say. How does a sci-fi dream become a high-tech reality? Show-and-tell storytelling brings learning to life, as in this visual training clip for SPG Solar. Moving images can move the needle with investors. In this supercut, we compiled iconic movie moments on security breaches. Interviews don’t have to be dull. Sometimes words don’t suffice. We’re particularly proud of our first Kickstarter video for this campaign, which reached funding within 18 days. Has a customer ever asked to star in a video to rave about your product? Not to be confused with the “Magic School Bus,” the Electric School Bus hints at a greener future. Producing this fictional, animated world of app testing was the essence of fun collaboration. Sterling Communications.
In the midst of a tech giant patent war, Sterling fought to secure great coverage for Lecorpio that highlighted a major customer announcement in a coveted industry publication.
Sterling teamed with Arx Pax – the creator of the Hendo Hoverboard – to develop and execute the company’s first-ever technology and Kickstarter campaign launch. The initial phase of… Sterling created, scripted and directed 10 video introductions to an online social media training program for Juniper Networks. The half-hour courses, also scripted by Sterling, We also created the courses themselves to help hundreds of sales people effectively engage with customers, prospects, media, analysts and other stakeholders. About TIBCO Jaspersoft Jaspersoft, recently acquired by infrastructure giant TIBCO, is a leader in the embedded business intelligence market. Sterling Communications. Photo Credit: Mike Morbeck, Flickr Social media for business comes down to one thing: creating brand advocates.
Knowing that, why do so many companies make the same mistake of spending too much time targeting non-customers, and too little time engaging existing customers? The New York Times best-selling author Jay Baer points this out in his article “The Truth About Social Media Strategy.” Ultimately, he proposes, “The role of social media is to turn people who like you into people who love you.” Why? Photo credit: Cindi Albright, Flickr The Thanksgiving holiday never fails to spark sentiment about the more important things in life: family, friendships, and food. The season of turkey trots and pumpkin pie is also the season of giving thanks, and it’s an excellent time to consider gracious ways you can reach out to your clients and coworkers to convey your appreciation. Notice that I listed culture first? Today you are you! Dr. “Why the hell do I want to have an Internet on my fridge?”