Facebook Becomes Top Choice for Social Sign-In. In Q1 2011, Facebook overtook Google as the most popular social network ID used to sign in to websites to share content. There are several benefits to social sign-in. For marketers, there is an increase in engagement and more profile data for targeting. For consumers, social sign-in is an easy and simplified process, provides flexibility to choose sign-in preference and verifies a user’s identity. User management platform Janrain analyzes the preferred networks for social sign-in, and found that in Q1 2011, Facebook was the top social network ID used to sign in to websites to share content, with 35%.
This was more than Google at 31%. While Twitter only accounts for 7% of social sign-ins on websites, it is used to share 32% of content that users distribute via a social network. Social sharing is important because it boosts word-of-mouth and many websites get referrals from content shared on social sites. Previous Article. Comment c'était la vie sans Internet, iPhone, Facebook et Twitter ?
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FACEBOOK. 60 Informative Social Networking and Social Media Infographics. Infographics have become the method of choice to communicate data, facts, figures and statistics about a given topic. Social media has fueled their growth and popularity, and there have been a large number of social media infographics created over the past year. Whether you’re interested in analyzing the growth and history of social networking, or you want to break down a given social network and analyze it, there are plenty of social networking infographics to provide all the data you could need, in an easy to read format. We’ve gathered up 60 informative social networking infographics and social media infographics that will show you the differences, growth and social network demographics, as well as the rise in social media advertising spending, social media addiction, and where the blogosphere may be headed next.
If you enjoyed this post, please consider sharing it with your favorite social network, it would only make sense to after all. Enjoy. The Biggest Shift Facebook vs Twitter. How People Sign In to Online Services [Infographic] We have any number of ways to sign in online. Brian Madden points out it's an ever-more-complicated concern as the concept of the desktop changes and we grapple with ways virtualization is treated in a security context. This infographic from Gigya illustrates the ways people identify themselves. We need to think about how identity is associated with our social profiles, how we use virtualization to enhance security and as a way to administer apps, and how those apps are used. What do you think? Socialisation Virtuelle et Online Media » YOUTUBE / 6 ans d’existence, 1 infographie !
Article. Companies that post content on their Facebook pages outside normal business hours see engagement rates that are 20% higher than average, according to new data from Facebook marketing software company Buddy Media. Buddy Media analyzed the Facebook posts and engagement rates for more than 200 clients over the course of two weeks in January and February 2011. The agency measured engagement by looking at comments and “likes,” and factored in fan base size. According to Buddy Media, 60% of posts were published between 10am and 4pm. However, many Facebook users prefer to log on to the site before or after work, and their engagement with company posts is higher during those times. By timing content to post when consumers are poised to be on Facebook, companies have a greater chance of being seen in a fan’s newsfeed. Additionally, the study found that engagement rates are 18% higher on Thursday and Friday than the other days of the week.
Livre Blanc Social Media Club France Creative Commons. Social Media Revolution 2 (Refresh) Blog. This post was written by Jenny Urbano, our Social Media Manager. Here at Demandforce, we love seeing and celebrating your ideas! And more than that, we love to hear from YOU. We want to bridge the gap between us and you, so that’s why we’re offering a once in a lifetime opportunity to win a trip to San Francisco, sightsee in this amazing city, visit Demandforce headquarters and share your ideas with us! 6 winners, and a guest of their choice will be flown out to San Francisco, California on March 12-14th, 2014, where they will stay in Union Square, spend a day at Demandforce, have dinner with the team, and explore the lovely City by the Bay!
For contest rules, and how to enter, please visit our post in the Generation Demandforce Community here. Good luck! The contest ends on February 21st, 2014! The 2010 Social Networking Map. This post was written by Jenny Urbano, our Social Media Manager. Here at Demandforce, we love seeing and celebrating your ideas! And more than that, we love to hear from YOU.
We want to bridge the gap between us and you, so that’s why we’re offering a once in a lifetime opportunity to win a trip to San Francisco, sightsee in this amazing city, visit Demandforce headquarters and share your ideas with us! 6 winners, and a guest of their choice will be flown out to San Francisco, California on March 12-14th, 2014, where they will stay in Union Square, spend a day at Demandforce, have dinner with the team, and explore the lovely City by the Bay! For contest rules, and how to enter, please visit our post in the Generation Demandforce Community here. Good luck! Facebook, Twitter and YouTube: Audience is getting older. Social Media, Community Management, Social CRM, e-Reputation par Cédric Deniaud. Social media news, strategy, tools, and techniques.
Médias sociaux > Les médias sociaux : quelques présentations avant de partir en vacances. Avant de partir en vacances pour certains d’entre vous, je vous propose quelques présentations intéressantes reperées ces dernières semaines. Je vois de plus en plus de présentations ne parler que des outils (“Le guide de l’influence sur Twitter”, “Pour être un pro du marketing sur Facebook”…). Autant d’inepties délivrées parfois par des agences plus ou moins compétentes qui mettent à leur sauce une présentation déjà vue ailleurs qui n’offre qu’une vision outils chiffrée (“Il faut aller sur Facebook car 500 millions de personne y sont”…) Sortons des chiffres d’audience ou de participation des outils pour raisonner en vraie démarche. Social Trends Plus besoin de présenter Razorfish.
Cette présentation a encore le mérite d’être claire et d’aller à l’essentiel au travers de 5 points… Social Media Analytics Cette présentation a été évoquée par Fred dans 3 approches des Social Media Analytics. Laissez un commentaire. 16 Lessons on Using Social Media for Business. It's been over 6 months now since I started this blog with the aim of sharing a few ideas, developing my own book content and learning about the social web. As a result, I've learnt a few things along the way that I wanted to share with you so that you can apply them to your business if you are using social media or are thinking about using social media in your business. Here are the 16 lessons that I've learnt so far: Define your goals to keep you on track — this all has to have a purpose otherwise how will you know what you are doing, where you are going, what you are creating and how you are getting on.
We can be everywhere — the internet opens up potential markets across the globe and, so, thinking globally will help you expand your reach. Don't be limited by geography. These things I have not learnt in isolation but have learnt from a number of people. These include Chris Brogan, Seth Godin, John Jantsch, Darren Rowse and Brian Clark. What lessons have you learned? Connect: Médias sociaux > Social CRM : répondez à vos clients mécontents. Internet, est un formidable outil de veille et d’écoute des conversations pour les marques. Lorsque le dispositif d’alerting est bien mis en place et bien rôdé sur les différents médias sociaux (blogs, Twitter, forums, …), la marque doit pouvoir être alerté rapidement de toute conversation, positive ou négative, portant sur sa marque. Des outils gratuits comme TweetMeme, TwitterSearch, BlogSearch ou des solutions de veille payantes permettent ainsi à une marque d’avoir un dispostif d’écoute complet.
Mais cette écoute ne sert pas si elle n’est pas active, en temps réel, et ne débouche pas sur l’action. Je vous propose de voir différentes démarches mise en place par des sociétés pour répondre sur Internet à leurs clients mécontents. 1/ Un compte Twitter pour le Service Clientèle : BestBuy et Free 2/ Une fan page pour répondre à la critique et comme outil de communication de crise : Acadomia 4/ Offrir un canal de communication sur votre site Deux règles majeures à respecter Conclusion.