Stakeholder Engagement | BSR | Sustainability, Corporate Social Responsibility Network and Consultancy. Thought leaders from government, civil society, and the private sector play an important role in creating and maintaining business value. As these groups’ influence evolves, companies must take a strategic and process-driven approach to stakeholder relations. Our comprehensive approach to stakeholder engagement is based on more than 15 years of experience working with companies and their stakeholders in settings ranging from corporate headquarters to remote operations and sourcing locations.
Our five-step approach starts with a rigorous assessment of business objectives and the identification of key stakeholders. We use these results to design and execute a comprehensive engagement process—from internal company preparation to engagement facilitation and follow up. Case Studies Western Union Summit: Addressing Education Needs and Creating New Business Opportunities Starbucks Coffee Company Capacity Building Study in China.
Corporate Responsibility, Sustainability and Climate Change. What Board Members Should Know About Communicating Corporate Social Responsibility. Since creating stakeholder awareness is a key prerequisite for reaping the strategic benefits of any business initiative, it is imperative for board members and senior executives instituting a social responsibility program to have a deeper understanding of the key issues related to CSR communication. This report discusses what to communicate (i.e., message content) and where (i.e., message channel), as well as the major factors (internal and external to the organization) that affect the effectiveness of CSR communications. These unprecedented CSR efforts are driven not only by the ideological construct of a corporation as a force for social change but also by the financial return that could be reaped from such endeavors.
Surveys of senior executives and CSR professionals indicate that CSR creates unique business value in a number of ways—by building reputation, enhancing employee morale, and strengthening competitive positions. [2] Stakeholder awareness. Stakeholder skepticism. CSR fit. Mieux vivre au travail - Move Europe - Enseignements transverses. Reporting Développement Durable.