Build Your Team Of B2B Marketing Rockstars For 2015. While B2B Marketers love a challenge, over half of all marketers report of having responsibilities in 7 out of 10 other areas of marketing.
We’re a busy bunch and we know that (although we do try) we can’t wear every hat in the marketing box. If you’re planning to smash those 2015 targets and deliver that all-important ROI, you’ll need a successful team of Marketing Rockstars to drive the performance of your marketing campaigns. So who are the core team players you need in order to build a team of #B2BRockstars and hit your strategic goals in 2015? We investigated some key team attributes presented in the IDM B2B Barometer report. Samsung smart TV privacy policy: Yikes! If you’re already worried about your smartphone or PC spying on you, just wait until you see what smart TVs are capable of.
The Korea Times reports that Samsung’s smart TV privacy policy has been coming under heavy scrutiny because it says that your TV can record your voice and sell the contents of what you say to undisclosed “third parties.” RELATED: Man who owns a smart TV says he’s ‘afraid’ of using it after reading its privacy policy. Uk.businessinsider. M.christianpost. By Virnelli Mercader , Christian Post Contributor February 8, 2015|6:04 pm Youtube Screenshot/ file Microsoft Surface Pro 4.
Samsung Galaxy S6 Coming With Samsung Pay? Beware Apple Pay. Samsung is rumored to unveil Samsung Pay, its very own mobile payment system to compete with Apple Pay, at this year’s Mobile World Congress.
The mobile wallet will reportedly work with both NFC and magnetic stripe technologies to ensure widespread adaptation and use tokenization and fingerprint scanning to secure users’ financial details. (Photo : LoopPay) Speculations are rife that Samsung is about to launch its own mobile payments system to rival Apple Pay. The rumored Samsung Pay is said to become available with the sixth-generation Samsung Galaxy S, which is set to be unveiled next month at the Mobile World Congress in Barcelona, Spain. Reports made late last year that Samsung was in talks with mobile payment provider LoopPay for its own wireless wallet have been confirmed by South Korean publication DDaily, which says that the result of Samsung's negotiations with LoopPay will be unveiled as Samsung Pay in the upcoming Galaxy S6 and the curved display Galaxy S Edge.
Amazon reportedly looking to buy hundreds of US retail stores. Amazon is reportedly in discussions to buy hundreds of retail stores across the US to showcase its products, such as the Kindle tablet and Fire smartphone, and act as delivery points for online orders.
The Seattle-based company, which last week reported annual sales of $89bn (£59bn), is in talks about acquiring some of collapsed electronics chain RadioShack’s 4,000 stores, Bloomberg reported. Amazon did not respond to requests for comment. RadioShack declined to comment. The proposed deal would be Amazon’s biggest push into traditional retailing and present a challenge to Apple, which has stores in cities across America and the rest of the world. Hearsay Social CEO Clara Shih: 5 tech trends to watch in 2015. Microsoft’s Satya Nadella Makes Peace With Silicon Valley.
5 B2B marketing 'don'ts' we learned from Super Bowl 2015. Mobile executive?
VB is hosting our 5th annual Mobile Summit on February 23–24 at the scenic Cavallo Point Resort in Sausalito, CA. See if you qualify here. Whether you were rooting for the Patriots, the Seahawks, the Budweiser puppy, or Missy Elliot’s revival, this Sunday’s Super Bowl experience was full of moments that made us think, “Um….” Of course, once the game was over, we were able to think critically and derive some insight from the mistakes of others. Infographic: The 2015 Marketing Technology Landscape. Top 3 Technology Trends Marketers Should Watch In 2015 [INFOGRAPHIC] Where will the technology world head in 2015, and what technologies will people embrace?
![Top 3 Technology Trends Marketers Should Watch In 2015 [INFOGRAPHIC]](http://cdn.pearltrees.com/s/pic/th/technology-infographic-99718941)
The team at ThinkWithGoogle identified 3 major trends that are likely to shape the face of technology in 2015. A key highlight:The speed of life gets even faster "Online or off, we can now get information, entertainment and services in the exact moment we want them. These quick moments of decision making happen constantly – and the more connected we are, the more they'll happen. " Five Hot HR Tech Trends for 2015 [Infographic] Performance management, employee engagement and learning are top priorities this year for Human Resources executives, finds new research from The Starr Conspirancy Intelligence Unit and Human Resource Executive.
![Five Hot HR Tech Trends for 2015 [Infographic]](http://cdn.pearltrees.com/s/pic/th/five-tech-trends-infographic-100841934)
Summed up in the infographic, Hottest HR Technology Solutions in 2015, the survey reveals what HR executives find most important when considering investing in new technology solutions. Managing the Workforce. Amazon's new Echo connected speaker can listen and respond to your requests. Amazon's newest hardware product is a speaker called Echo.
It's been made to connect to Amazon's cloud services so it can listen and respond to voice commands on a variety of topics and services. At the moment, you have to request an invitation to purchase the Amazon Echo, which has a price of $199, or just $100 for Amazon Prime members. The cylindrical speaker is 9.25 inches tall and is 3.27 inches wide. It has seven microphones inside that allow it to hear a voice command from any direction. It also connects, via WiFi, to Amazon Web Services so it can provide its owners with requested information and services.
CES Over the Years: A Look at Three Key Technology and Product Trends. Above: Viewing 3-D IMAX clips (Image by NASA Goddard Spaceflight Center, CC BY 2.0) Hype can be a fickle thing.
This is especially evident at the Consumer Electronics Show (CES), where perceptions around certain technologies and products can shift in the blink of an eye. Over the past 10 years, CES has showcased a plethora of technology and product trends. Many appear to herald the future of electronics, only to fade off into irrelevance. So why do some products and trends take off, while others go nowhere? Smart clothes and smartwatches: Wearable technology trending at CES. Smart clothing to monitor your vital signs, smartwatches to summon your car and a headset that talks to you as you exercise are just some of the examples of new wearable technology at CES this year. The technology trade show is into its second day in Las Vegas, and visitors to the convention floor are being greeted by new levels of intelligent tech to put on your wrists and body.
One of the shows biggest attendees, Sony, has unveiled the Smart B Trainer headset, which though still in prototype has some interesting ideas. The idea of the device is that while operating as a music player for your runs, as well as a heart rate monitor and stat tracker, the device will coach you through voice directions depending on your exercise plan - telling you to speed up or slow down. Sony also say that B Trainer will use music to help you with speed changes, offering up music that suits what it wants you to do.