1403703112 29528. Des trains pas comme les autres - Docu-info - Découverte - France 5 - 27/08/2015 - 20H40. Ecosse : le tourisme d'affaires se porte à merveille. En Écosse, le tourisme d'affaires est porté par les performances de ses deux grandes villes, à savoir Édimbourg et Glasgow. En 2013, la première citée se classait au 21ème rang européen de l'ICCA, l'organisme qui recense le nombre de congrès internationaux de grande envergure. Édimbourg en avait alors accueilli 55, ce qui représente trois événements supplémentaires par rapport à 2013 et un bond de trois places au classement. Seule Londres fait mieux au Royaume-Uni avec 166 événements enregistrés en 2013. En revanche, Glasgow a perdu du terrain, passant de la 32ème à la 38ème place sur la même période. Elle accueillait 36 congrès en 2011 et 33 en 2013.
Manchester lui est notamment passée devant (34 événements en 2013, lire notre article). Les ressources marketing sont centralisées Le pays accueillera également le 10ème Forum Meeting & Incentive du 29 juin au 03 juillet 2015. Les performances hôtelières servent le développement du parc Les liaisons aéroportuaires se développent. VisitScotland.org > Tourism Statistics. Explore Loch Ness in Google Maps. Mass%20Participation%20Events design.
LNC Brochure. The Loch Ness Monster is 'as big as Coca Cola' By Rachel SavageWednesday, 23 April 2014 The Loch Ness Monster myth has been luring travellers to the Scottish Highlands since the 1930s, when the King Kong film got the world a bit obsessed with unnaturally large animals. As recently as last week, Nessie hunters got their latest fill from a grainy Apple satellite map image showing a monster-shaped shadow (which sceptics claimed was actually a boat’s wake). However, while the mystery in the deep is worth tens of millions of pounds to the local economy (one local expert estimates tourism is worth as much as £130m a year to the region; others put the figure at a more conservative £25-30m), local business leaders are advising tourism companies to cast their net wider than the loch. Locals don’t deny Nessie’s pulling power though, estimated to be as many as 1 million monster-hunting visitors every year.
Charlie Sheen: a Nessie believer 'It’s as big as Coca Cola, Madonna, Elvis Presley. VisitBritain Launches Loch Ness Monster Campaign in Scotland - Digital Tourism Think Tank. The UK national tourism agency, VisitBritain, has just launched a £2 million tourism campaign which is intended to attract more visitors to the north of Scotland. This is already a popular tourist trap, particularly due to its outstanding natural scenery and beauty, but VisitBritain hopes to entice more travellers by placing an emphasis on the ancient culture of the region.
Distinctive Culture This is an area with a particularly unique and distinctive culture, given that the new campaign will focus on the Loch Ness monster. This iconic (and almost certainly mythical!) Symbol of Scotland has been attracting people to the picturesque regions of the Scottish Highlands for decades. In fact, over 200,000 overseas tourists already travel to Loch Ness every year, but VisitBritain perceives that this number could grow by 25 percent over the next 12 months on the basis of an effective campaign. Scottish Tourism Boost Marketing Takeaways. Brian Morton: Nessie is much more than a monster to us | UK news. The tourism people want us to stop thinking about Loch Ness solely in terms of the monster, and instead as part of one of the world's great geological formations, one link in the chain of the Great Glen. More Grand Canyon and less Jurassic Pond, you might say.
It's a persuasive idea, but the truth is that Nessie is a vital and complex icon. We need her, or him, or them, as a guarantor of national identity and distinctiveness. It's 75 years since the first 'photograph' of the Loch Ness Monster appeared in the public prints. They came thick and fast after that, though for some reason they thinned out rather suddenly when colour photography came along. Loch Ness became a place of pilgrimage for a broad spectrum of researchers and obsessives, naturalists, New Agers, palaeontologists, cryptozoologists, hoaxers and film-makers; for Britons it's cheaper to get to than Dallas and there's a grassy knoll for everyone. The place has a strange effect on people. Flying Scotsmen Welcome £1m Tourism Investment on Loch Ness. Flying Scotsmen welcome Jacobite Rebel to Loch Ness New vessel ‘The Rebel’ swaps French Riviera for Scotland’s Highland Haven to help more visitors hunt for Nessie Leading UK cruise operator Loch Ness by Jacobite unveiled a new vessel on Thursday 20 August to take even more tourists along Scotland’s largest loch.
Launched by ‘flying Scotsmen’ in kilts, the new boat is one of the company’s largest investments to date, increasing its fleet to four and allowing Loch Ness’ only five-star cruise company to host an additional 800 visitors per day on one of Scotland’s most iconic vistas. Aptly named ‘The Rebel’, this latest addition is part of a £1 million investment which will allow Loch Ness by Jacobite to further support economic growth in the local area and Scotland. Reaching top speeds of up to 12 knots, the boat was originally designed and built in France, where it sailed between Cannes, Nice and St Tropez before traveling to the Scottish Highlands. Jacobite Rebel with guests on Loch Ness. Etape Loch Ness, Cycle Sportive | Highland tourism businesses set to benefit from Etape Loch Ness spin-off. Home > News > Press Releases > Highland tourism businesses set to benefit from Etape Loch Ness spin-off Over 1,200 riders are gearing up to take on Scotland’s newest and most scenic mass participation cycling event – Etape Loch Ness.
But when the last of the cyclists have rolled over the finish line, all the signs point towards the local community being the real winner. A fifth of the riders participating in Etape Loch Ness – a 67-mile, closed-course 360° route around the shores of the iconic loch – live outwith Scotland. And of the 80% who are based north of the border, more than half will be travelling to Inverness. Hotels, guest houses, restaurants, shops and cafes all stand to gain from the influx of cyclists and spectators on May 4, and it is hoped it will grow to become another of the Highlands’ sporting success stories. An economic impact assessment will be carried out following the sportive.
“We believe that Etape Loch Ness has significant growth potential. Ecosse. Google se lance à la recherche du monstre du Loch Ness. Google a utilisé ses caméras, habituellement au service de Street View, pour filmer le Loch Ness pendant une semaine, à la poursuite de Nessie, le célèbre monstre. Google a sorti les grands moyens pour tenter de trouver Nessie, le monstre qui vivrait dans le Loch Ness, au nord-ouest de l’Ecosse, et dont la quête n’a jamais abouti malgré les efforts de générations entières. La société américaine, aidée par des chercheurs et des locaux, a déployé pendant une semaine plusieurs caméras habituellement utilisées le long des routes pour le service Street View.
“Ces images, prises au-dessus et en dessous de la surface de l’eau, sont disponibles depuis aujourd’hui, explique The Daily Telegraph, et cela donne la possibilité aux voyageurs derrière leur bureau d’admirer les paysages des Highlands, ou de plonger à la recherche de Nessie.” Un détail semble toutefois avoir “attiré l’œil” de la rédaction du Telegraph, explique le journal : un “objet bossu flottant” (ou un monstre ?) Loch Ness monster sparks Highlands tourism row. A MONSTER war of words has erupted over how the world-famous Nessie is promoted.
The Loch Ness Monster is one of the Highlands’ biggest assets, but the way the legendary monster is portrayed to tourists is threatening to split the business community on the shores she reputedly roams. There has been resignations from Drumnadrochit Chamber of Commerce following comments made by one member, George Edwards, of Loch Ness Cruises. In a letter sent to 70-plus members of the chamber, he criticises those who, he claims, dispel Nessie as a “myth”. In particular, he said the narrative of staff given to tourists at the Loch Ness Centre in the village, which overlooks the famous stretch of water, for being negative about the monster. He also accuses veteran researcher Adrian Shine of taking too much of a scientific approach to the legend, which he claims turns tourists off. Mr Edwards said: “Just about every time that Mr Shine appears in the media he talks about big fish and big waves. Le Monstre du Loch Ness se cacherait sur Google Maps.
Google n’a pas fini d’imaginer des dérivés de ses produits, pour notre plus grand plaisir. Après la version PacMan de Google Maps, la plongée dans la Grande Barrière de Corail, ou encore la visite du studio d’Abbey Road, l’entreprise de Mountain View nous permet d’explorer le Loch Ness. À l’occasion du 81ème anniversaire de l’unique photo du célèbre monstre, Google nous défie de partir à la recherche de Nessie, dans les eaux troubles du mystérieux lac écossais. L’occasion une fois de plus pour Google de montrer qu’au delà du moteur de recherche, ses produits peuvent être fun et proposer sans cesse de nouvelles expériences utilisateur. Une initiative qui met en avant la volonté de Google de numériser toutes les données du monde réel, pour mieux se rendre incontournable.
Chasse au monstre comprise. Value of Loch Ness monster to tourism industry to be assessed by Scottish seminar. By Travelmail Reporter Published: 16:13 GMT, 24 April 2014 | Updated: 17:00 GMT, 24 April 2014 Nessie has long captivated the imagination of the world, but it seems she has also lined the pockets of the Scottish economy. In fact, the Loch Ness is considered do important to the country that a special seminar has been set up to estimate how much money she brings into the country. The conference comes just days after a shadowy form measuring around 100ft long and seemingly with two giant flippers was photographed in Loch Ness by a satellite - but the image was debunked as nothing more than the wake of a boat.
Remaining a mystery: Some thought this satellite image of Loch Ness showed the infamous Nessie, but the theory has since been debunked as simply the wake of a boat travelling through the water The free seminar, to be staged in Inverness, will explore how the region's most famous resident can help to attract even more visitors to the area. Le business du monstre du Loch Ness. Voir la vidéo Par Francetv info Mis à jour le , publié le Cela fait bien longtemps que personne n'a plus affirmé avoir vu le légendaire monstre du Loch Ness. Rappel historique : le premier témoignage remonte à près de 1 500 ans. Saint Columbus, un missionnaire catholique irlandais, avait déjà fait état d'une vision sur les bords du lac en l'an 565 après JC. C'est le monstre qui fait vivre toute la population, toute l'économie et toute l'histoire du plus célèbre lac d'Écosse.
Adrian Shine le cherche depuis plus de 40 ans. George Edwards, capitaine d'un bateau de promenade et d'exploration, ne supporte pas "l'exploitation commerciale" du propriétaire du musée. Véritable mystère ou simple légende entretenue dans le but de faire vivre économiquement le lac ? Business seminar on cashing in on the Loch Ness Monster. Businesses in the Highlands have been offered free advice on how they can cash in on the Loch Ness Monster myth. A free seminar, called Monster Marketing, will be hosted by the University of the Highlands and Islands (UHI) and tourism body VisitScotland. One of the speakers will talk about how he was asked by US actor Charlie Sheen for help in finding Nessie. The event in Inverness will be held during the quietest period in the history of claimed monster sightings. Last week, there were claims the legendary beast had been spotted in an Apple Maps satellite image.
But sceptics have said that the image was created by the wake of the Loch Ness tourist boat, Jacobite Queen. The seminar will be held in Inverness on 16 May. Willie Cameron, director of Loch Ness Marketing and a former Highlands and Islands Tourism Ambassador of the Year, will talk about Nessie's impact on the local area. He will talk about how there is more to Loch Ness and the surrounding area than just the monster myth. Year Round Visitor Attractions in Inverness and Loch Ness.
As you would expect, there is plenty to do and see for visitors in an area like ours that is steeped in history. It’s not all about history though - as you may be aware, it does rain here now and again and as a consequence, many of our successful attractions tend to be indoors or a combination of both indoors and out, so you will always find plenty of things to see, whatever the weather. Virtually everybody has heard the myths and legends about the Loch Ness Monster, and many of you will want to take a cruise on Loch Ness and perhaps visit one of the award winning exhibitions that will inform and enlighten you to the fact and the fiction of the Nessie legend.
The area offers much in terms of visitor attractions for the whole family and even as a base for exploring further afield in the Highlands. Attractions for various interests include - castles, historic battlefields, whisky distilleries, botanical gardens, bowling, ancient sites and engineering marvels such as the Caledonian Canal. Loch Ness Monster 'family-friendly' to boost tourism. The Loch Ness Monster has been "rebranded" by the film industry during the last decade, according to an expert on cinema. Dr David Martin-Jones, of the University of St Andrews, said Nessie had changed from a beast feared by locals to a "family-friendly" creature. He said the 1996 film Loch Ness and 2007's The Water Horse show the monster and Scotland in a positive light. Dr Martin-Jones said the productions could be linked to growth in tourism. According to the researcher, the first British movie to cash in the myth of Nessie was 1934's The Secret of the Loch. He said it depicted Scotland as "a stereotypical land of monster-fearing locals" yet also as a modern nation connected to England by railway, road, radio, telephone, newspaper and cinema.
Dr Martin-Jones, a senior lecturer at the university's department of film studies, said: "Nessie became a movie celebrity by uniting Britain in its imagination of itself as a union of two distinct nations.