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Real Simple (realsimple) on Pinterest. The 9 Most Creative Uses Of Pinterest. In what seemed like no time (but was, in fact, several years), Pinterest went from a talking point for digital elites to a de rigueur social tool for just about every person, media company and, of course, brand.

The 9 Most Creative Uses Of Pinterest

According to data compiled by online consumer behavior firm Experian Hitwise, Pinterest saw 104 million visits in March, a strong third-place finish behind Facebook with 7 billion and Twitter with 182 million. So, there’s clearly a compelling case for Pinterest based on overall numbers. But how are brands creating a presence on Pinterest using the platform’s strengths to their advantage? Given the rapid growth of Pinterest, there was hardly a chance for brands to absorb any meaningful best practices.

David Berkowitz, VP of Emerging Media for digital agency 360i, recalls introducing clients to Pinterest a year ago, noting how quickly the landscape has changed for brands on the platform.