Reader Discovery

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These are links exploring how Readers discovery new authors and books. Feb 19

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http://mashable.com/2012/08/26/reading-stats-infographic/ When you're curled up with a good book that you just can't set aside, whether it's a physical book or an ebook, do you know what makes it so compelling? Is it the mystery, the suspense? Maybe it's the romance. Turns out men and women have very different habits when it comes to picking a good book. Men prefer books of a historical nature while women opt for romance and literature. This data is from HipType , a company that gathers analytics data from e-readers for authors.

The Lure of a Good Book: Who's Reading What? [INFOGRAPHIC]

How Ebook Buyers Discover Books

Most writers write to get read, so how do readers discover ebooks? To discover clues to the answer, I posted a survey over at Mobileread , the online forum popular with many ebook readers. I challenged readers to select the single most common criterion they follow to discover their next read. http://blog.smashwords.com/2011/09/how-ebook-buyers-discover-books.html
Jack McKeown presenting the results of Verso Digital's reader survey at Digital Book World.

Digital Age Discoverability: Recommendations and Bookstores

http://www.digitalbookworld.com/2012/discoverability-in-the-digital-age-personal-recommendations-and-bookstores-survey-says/
http://gigaom.com/2012/04/02/is-making-books-social-a-good-thing-or-a-bad-thing/ As virtually every form of media from newspapers to television shows becomes more socially aware, the book remains stubbornly anti-social. Despite the rapid growth in e-books and the launch of a number of services designed to add social features to books, the act of reading is still a fairly solitary thing. Author and tech blogger Clive Thompson says he sees a future in which books become just as social as other forms of writing, with comments and conversations integrated into them or revolving around them — but is that what readers want?

Is making books social a good thing or a bad thing?

Last month I put together a brief survey to find out how people find new books and authors. One of the biggest challenges facing new authors, regardless of whether they are self-published or going with a traditional publisher, is getting the word out about their work. Increasingly, authors are having to do a significant amount of legwork in terms of promotion as marketing and advertising budgets are slashed, whether we like it or not. http://chocolateandvodka.com/2012/02/24/how-do-people-discover-new-books-and-authors/

How do people discover new books and authors? — Chocolate and Vodka

Blog Post: How do books get discovered? A guide for publishers and authors who want their books to find an audience

Posted by Patrick on February 17, 2012 We've all fallen under the spell of a truly great book. But where did we originally hear about it? http://www.goodreads.com/blog/show/343-how-do-books-get-discovered-a-guide-for-publishers-and-authors-who-want
Romance Genre

http://www.publishersweekly.com/pw/by-topic/childrens/childrens-industry-news/article/50707-are-teens-embracing-e-books.html A recent PubTrak survey from R.R. Bowker indicated that teens remain reluctant when it comes to e-books. Accustomed to social media, they find that electronic stories have “too many restrictions,” according to the report.

Are Teens Embracing E-books?

http://paidcontent.org/2011/03/07/419-whoever-builds-a-good-tool-to-help-us-find-new-books-to-read-will-get-r/

Whoever Builds A Good Tool To Help Us Find New Books To Read Will Get Rich

Kevin Smokler is the co-founder/CEO of BookTour.com, an Amazon-funded startup which offers affordable software tools for authors.
http://paidcontent.org/2012/02/16/419-book-discovery-how-many-touchpoints-to-purchase/

Book Discovery: How Many ‘Touchpoints’ To Purchase?

Social reading site Goodreads says the primary way its users discover new books to read is through search. Goodreads presented new data about the habits of its 7 million users at Tools of Change this week.
Andrew Rhomberg thinks discovering new books online isn’t much fun. It’s great if you already know what you’re looking for, but if you’re hoping for the well-curated serendipity of a bookstore to lead you to something unique and unexpected, Amazon (NSDQ: AMZN) recommendations often fall flat. It’s because “people who bought this item also bought…” is too impersonal, too list-based, and simply leads to the most popular books in a category.

New Site Will Offer Groupon-Style Deals On E-Books

http://paidcontent.org/2011/12/15/419-new-site-will-offer-groupon-style-deals-on-e-books/