Team Online Radio. TV Guide - France. Radio/TV - What’s on. Sigalon's Video Soup. LONDON — The New York Times must halt its digital advertising decline as a priority, says CEO Mark Thompson, even as he launches another paid digital service. Advertising, which historically has only ever grown since digital media are themselves growing platforms, fell again by a small amount during the publisher’s last quarter. “We are absolutely determined to get digital advertising back to growth,” Thompson tells Beet.TV. “We launched our native advertising product back in January - we have a number of contracts already signed – it could build, over time, to be a significant revenue source for us. We will be innovating elsewhere in digital advertising.” Thompson says “custom solutions” like page takeovers and native advertising are “the highest-value inventory” in the NYT’s ad arsenal, but “routine banner advertising” is increasingly being sold by programmatic algorithms because “data is king”.
He was interviewed by Beet.TV at the FT Digital Media Conference. Sigalon's Podcast Soup. Poet Malcolm London. Our guest Malcolm London might only be 20 years old, but he delivers a powerful poetic punch. Our Tuesday broadcast with the up-and-coming Chicago poet is worth a listen — it’s a pretty fantastic conversation — but we also wanted to highlight some of London’s original poems he read on our air. His works are excerpted below and included in text. “High School Training Ground” (excerpt) “Never Too Late” “Rome Wasn’t Built In A Day (Love Sosa)” Why You Talk Like That? Why you talk like that? What do you think of poet Malcolm London’s message and meaning? Sigalon's Radio/TV Soup. BuddyTV - TV News, Videos, Photos, Games and Celebrities.
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