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After writing a couple of columns about the advantages of creating a Facebook business page, I thought I should tell you how to go about doing so. This won't be a detailed technical tutorial. Some companies are building whole e-commerce storefronts around Facebook's application programming tools, but you can get started much more simply. You want to get started now, so you can capture your business "username"--a short address like www.facebook.com/carrcomm that you feature on business cards, brochures or your e-mail signature. Some marketing experts believe capturing your Facebook page name (along with your Twitter URL) is proving almost as important as capturing your Internet domain name (See " The Facebook Opportunity " and " How Facebook Changes Marketing and Sales "). No. 2 is a prerequisite for No. 3 because Facebook will not let you establish a username until you have a minimum number of people register.
Creating A Facebook Business Page - Forbes.com
Alexia Tsotsis works for TechCrunch as a writer. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the Media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles... → Learn More Stealth Mode Watch , a searchable data spider of often very revealing SEC form D filings , is the brain child of Denis Papathanasiou, who came up with the idea while researching funding options (a.k.a spying) for his ebooks startup Fifobooks , “I was just using it to keep tabs on specific investors and other competitors in the ebook space, but I mentioned it to a few people, and they were interested enough to want to use it themselves.”
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Leena Rao currently works as a writer for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More Well, that was fast. Only two months after launching at TechCrunch Disrupt, startup Compass Labs has already raised a round of funding.Leena Rao currently works as a writer for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City.
