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Overview. Guide to All Lolita Styles by *Neko-Vi on deviantART. Japanese street fashion. Japan began to emulate Western fashion during the middle of the 19th century.

Japanese street fashion

By the beginning of the 21st century, this emulation has formed street fashion, a fashion style in which the wearer customizes outfits by adopting a mixture of current and traditional trends. Such clothes are generally home-made with the use of material purchased at stores. At present, there are many styles of dress in Japan, created from a mix of both local and foreign labels.

Lolita

Bōsōzoku fashion (resembles workers' attire) Decora. Shironuri (they wear white makeup) Gloomth & the Cult of Melancholy. In our recent photoshoot starring model Vamp we created a fearsome Shironuri style look!

Gloomth & the Cult of Melancholy

Shironuri is a fairly uncommon subculture style which originated from Japan. Shironuri literally translates to “white painted face”. Styles named key. Gyaru.