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Looking for a SEO Services Company? SEOValley is one of the fastest growing companies based in India offering you effective SEO services along with website development worldwide. They have a wide experience in the internet marketing industry and help their clients achieve the best results.

What Is “Crawl Budget” And What You Should Know About It. “Crawl budget” is one of the most essential concepts in SEO, but it is typically not prioritized—and is sometimes completely ignored.

What Is “Crawl Budget” And What You Should Know About It

SEO specialists become too busy addressing other issues that they end up making it the least of their priorities. But is it really important? Crawl budget pertains to the frequency or rate at which crawlers go over your domain’s pages. This rate is a tentative balance between the overall desire of Google to crawl the domain and the crawlers’ attempts to not overwhelm your server. The word “budget” here refers to the volume of requests the Googlebot can make simultaneously without straining the server. The first to understanding the importance of crawl budget is understanding what crawl demand is all about. Optimizing crawl budget is a means to increase the rate of attracting search engine bots so they visit your pages and crawl your domain more often.

With crawl budget being so important, you might think that SEOs prioritize it, right? How to Utilize Site Structure and Internal Linking for Better Rankings. Among the foundational elements of SEO are site structure and internal linking, both of which play important roles in improving your site’s organic search performance.

How to Utilize Site Structure and Internal Linking for Better Rankings

They require keen attention and some degree of technical know-how. But first, you have to familiarize yourself with what site structure and internal linking means in the context of SEO. A House of Many Rooms – The Anatomy of a Good Site Structure At its very core, site structure refers to the way that a website is organized. Content Length, On-Page, Domain Factors: What to Cover in an SEO Audit. An SEO audit is one of the most crucial steps in ensuring a well-executed SEO plan.

Content Length, On-Page, Domain Factors: What to Cover in an SEO Audit

It’s important to evaluate three elements on your website—particularly content length, the page itself, and the domain—to ensure their effectiveness and fix any fundamental issues early on. Page Experience Will be Most Important SEO Element: Here’s All You Need to Know. User experience has always been high on Google’s priority—and it’s poised to become even more important.

Page Experience Will be Most Important SEO Element: Here’s All You Need to Know

The search giant will soon introduce a new Page Experience Ranking Update that essentially combines Core Web Vitals with existing page experience signals to get a complete picture of the quality of a user’s experience on a page. This update won’t happen until next year, but it’s a good idea to learn about it as early as now to make sure that your website is ready. The gist Google has shared their roadmap for this update and has launched support tools in advance with the aim of helping web developers, creators, and businesses deliver better user experiences.

News SEO is Crucial for Companies Covering the Coronavirus Pandemic. Any successful news website knows the importance of optimizing content for search.

News SEO is Crucial for Companies Covering the Coronavirus Pandemic

While their traffic is largely driven by digital subscriptions, the power of organic traffic cannot be discounted. This is especially true these days, as the coronavirus pandemic leaves people are hungry for real, reliable, and timely information. Why Spending on SEO is More Important Now Than Ever. The COVID-19 pandemic has disrupted life as we know it.

Why Spending on SEO is More Important Now Than Ever

Many companies are struggling to stay afloat due to lack of physical traffic. Is your business forced to board up indefinitely due to this fast-spreading virus that prevents face-to-face interaction? Don’t give up. Building a strong online presence can save it. Why Headings are Important & How Google Prefers to See Them. Headings were crucial ranking factors back in the early 2000’s.

Why Headings are Important & How Google Prefers to See Them

These days, not so much. However, this doesn’t mean you can completely ignore them. Headings are still important for human readers and for Google—and ultimately for SEO. Heading elements have an indirect effect on your rankings because they can make your content easier to read. They also provide a keyword-rich context on what a webpage is all about. SEOValley High Rating SEO Company on Clutch. SEOValley is a rapidly growing interactive marketing company which serves small and medium sized businesses around the world.

SEOValley High Rating SEO Company on Clutch

Since 2000, we have grown to include development teams in India and marketing offices in the USA, UK, Spain, New Zealand, and Australia. Our team of over 100 works hard to bring our clients cost-effective digital marketing services and solutions. We have received many awards over the years including being named the number one digital marketing agency in India in 2019 by Clutch. Clutch helps bring companies together by providing resources for prospective customers to research the best service providers for the job at hand. Each profile on Clutch is equipped with a description, service and client focus, and most importantly the client reviews. “They are reliable, good people and generally deliver good results.

A current project of ours is working on SEO for a flight ticket company. Technical Challenges for International SEO. If you have a website that caters to a worldwide audience or if you’re planning to sell your products and services globally, then it’s time to learn international SEO.

Technical Challenges for International SEO

It’s a completely different beast that comes with unique issues, but don’t worry—it’s possible. The first step to succeeding in international SEO is to understand the technical challenges that come with it so you can plan ahead and prevent costly disasters that could compromise your campaign. We listed some of the most common ones: Domains.

Mobile SEO vs. Desktop SEO: Similarities & Differences. Want to hear something interesting?

Mobile SEO vs. Desktop SEO: Similarities & Differences

The latest research by Google shows that these days, mobile users score higher than desktop users in terms of buyer intent. That’s right—people who search for products and services using their mobile devices (most notably smartphones) are much more likely to buy than users who search for the same things using their desktop. And this can only mean one thing: That it’s time to focus on mobile SEO.

Because if you’re not targeting mobile users yet, you are losing a lot of sales. 5 Advanced Schema Rich Snippet Usage for Small Businesses. There is no data indicating that schema rich snippets have a direct effect on Google rankings, but they sure don’t hurt. In fact, rich snippets can make your pages look more prominent in otherwise crowded SERPs. They can give your website the visibility it needs to increase click-through rates—and ultimately boost your sales.

What is a rich snippet? A rich snippet is essentially an enhanced description of a webpage that appears in the search results when schema markup microdata is added to that page. In an age when SERPs are getting too noisy with ads, map packs, image results, and carousels, having a rich snippet can make your organic listing stand out and get noticed. SEOValley Can Help in this Tough Times! We are glad to let you know that SEOValley will continue to be fully operational during the COVID-19 pandemic. We can assure you that our operations will not be affected. Our team is fully equipped to work remotely, so we can take care of the health of our team and the needs of our clients. All services you rely on us for—including support—will not be interrupted. How to Be On Top of Comparatively Insignificant but Frequent Google Updates. Did you know that Google updates its search algorithm not once, not twice, but thousands of times every year?

The changes are sometimes well-publicized and change the web entirely (think Panda, Florida, Penguin, RankBrain). But most tweaks are very small and often go unnoticed. Google doesn’t always confirm these little updates, either, but they are marked by obvious volatilities in the SERPs. Why it’s important to track these changes An algorithm change can either boost or damage your: Search visibility and rankingConversionsOrganic search trafficRevenueReturn on investment (ROI) 4 Ways to Combine Organic & PPC for Better Marketing. Should you focus on organic SEO or put your money on PPC? This matter has long been a subject of debate in the marketing world.

On one hand, paid search promises quick wins; on the other, SEO can bring long-term, large-scale returns. The lure of PPC is that it shows instant results that are easy to measure. But with the costs of Google Ads rising and click-through-rates declining as users become immune to ads, it’s not the most efficient solution. 5 Biggest Mistakes to Avoid During SEO Keyword Research. A solid keyword research strategy will help focus on creating content that will deliver the best bang for your marketing budget while delivering high-quality traffic and paying customers.

Do this process correctly and you’ve struck gold. Do it wrong and you’ll be wasting time and resources with your online marketing! Biggest mistake #1: Choosing ‘vanity’ keywords Many business owners don’t even bother to do proper keyword research—they just want to rank #1 for broad, high-competition phrases that don’t really drive conversions or increase their sales. For example, we had a client who ran a hotel in Bluff, Utah. When they came to us, they wanted to rank high in Google for “Utah hotels”—a vanity term with a high monthly search volume but doesn’t produce the best conversion results. “Utah hotels” is searched by thousands of people per month, but the results are broad and bring in unqualified visitors who leave the website without looking around. Biggest mistake #2: Why Blindly Following Big Sites for SEO Inspiration is Wrong. For the uninitiated, John Mueller—Google’s Webmaster Trends Analyst—has been running Hangouts every two weeks, answering burning questions from SEO professionals.

He has provided the community hundreds of notable insights that help us navigate the changing face of SEO. In a Reddit thread from a little over a week ago, he responded to a question that went something like this: How Real-World SEO Practices Can Differ from Google’s Advice. Why the Length of On-Site Content is Not Everything: Here’s All Else That Also Matters. You’ve probably heard about the mysterious Myth of the Word Count.

Google supposedly sets a ‘minimum’ length for on-site content such as blog posts. 5 Common Technical Problems That Limit SEO Success. What’s Barnacle SEO & Why It Matters. Why Comparing Your Site with Competitors Isn’t Always Right—and How to Do It Correctly. Image Optimization is Essential: Here’s What to Focus On. How to Use Seasonal Content for Your SEO Campaign. The season for shopping has started. Understand How Google Reads and Processes JavaScript and How You Can Benefit from It. JavaScript is the lifeblood of many websites and apps. It is a programming language specifically created for the web and is used to change and update both CSS and HTML data for calculation, manipulation, and validation.

It uses variables such as numbers and strings, objects, functions, and arrays, which store data values. They serve as data containers and are assigned simple values to help applications decode programs and/or perform a specific task. What Google Considers an Entity and How That Affects SEO. A Guide to Creating Location Pages that Rank Well. Crucial SEO Optimization Tips for Non-Responsive Sites. 3 Web Design Mistakes That Interfere with SEO Strategy. How Bounce Rate and Dwell Time Affect SEO. The Real Technical SEO Problem with Pagination on Large Ecommerce Sites. Not Directly, But META Description Tags Still Matter. Here’s How! How to Boost Organic Rankings of Product Pages on your Ecommerce Site. Why the Do-it-Yourself Approach in SEO Doesn’t Work for SMBs. SEOValley™ Solutions Private Limited. Don’t Skip These Critical Technical SEO Issues. SEOValley™ Solutions Private Limited.

How to Optimize Your Landing Page’s Content for SEO. SEOValley™ Solutions Private Limited. Dealing with Onsite Duplicate Content Issues. Optimizing New Website for Long Tail Keywords. Search Engine Optimization Blog - SEOValley. How to Maintain Your Keyword Rankings after a Site Redesign. Common FAQs about Filing a Reconsideration Request. Has Hummingbird Changed SEO? Google’s Manual Penalty – Site-wide matches vs. Partial matches. Using the Improved Public URL Removal Tool for Better Results.

Information is constantly changing and this requires changes to be made on various websites and searches. Google has a way of ensuring that the content you see is updated so that search results actually bring up valid results. – seovalley

Why SEO Valley Services. Award Winning Best SEO Company. Search Engine Optimization Blog by SEOValley. Looking for Guaranteed SEO Results, contact SEOValley!