Flowics sur Twitter : "How to leverage Owned, Earned and Paid media with social content for marketing success: 30 post para desarrollar el emprendedor que hay en ti. Se va 2014 y con él los propósitos que nos hemos planteados ¿Has conseguido alguno?
Lo bueno de comenzar un año nuevo es la ilusión con lo que planteamos objetivos, lo malo es que algunos son tan poco atractivos, otros tan poco realistas que nunca se concretarán. Si quieres avanzar, es necesario hacer balance, un serio autoexamen para desterrar aquello que no nos permite crecer en lo personal y profesional, y por otro lado resaltar aquellas cosas maravillosas que nos hacen únicos. Así que toma lápiz y papel apunta qué ha ido bien este año y que no. No te mientas y plantea objetivos específicos, medibles, alcanzables, realistas y muy importante que tengan tiempo, trabajar con plazos es la única forma de mover un objetivo eterno, ese que año a año vienes postergando.
We Are Social Asia Tuesday Tuneup #140. LinkedIn considers tweaking its censorship policy in ChinaWhen it expanded into China this year, LinkedIn adopted the country’s censorship rules.
As a result, when a user in China shares a post that is deemed to be in conflict with these rules, the post is blocked not only in China but globally as well. LinkedIn is said to be reconsidering this, so that content that is censored in China can still be viewed by its users worldwide. Chat App Kakao has launched a mobile payments systemMakers of Korea’s top chat app Kakao Talk has launched Kakao Pay, a mobile payments solution that’s integrated with its chat app. Kakao Pay lets users virtually store up to 20 credit or debit cards. This service, currently available in Korea on Android phones, will be made available for iOS users in November this year. Social is increasingly important for marketersThe CMO Survey was released last week. However, as you can see below, ROI is still proving tricky.
The LeadSift Blog: social media, social leads, social selling and social insights for your business. We’ve all seen the studies showing that nearly 70% of Fortune 100 CEOs have no social media presence whatsoever.
We also know that for their businesses to survive and thrive in today’s market, it’s extremely important that their brands have a presence that is well maintained and used. We wanted to take a closer look at what the top brands were using to connect and share their messages across social media. In our most recent study, we investigated some of the most socially active Fortune 100 companies to see what tools they used to communicate with their fans and followers online. Quality Social Media Marketing Research. Quality Social Media Marketing Research. Ebd0933a-caca-11e3-8fd7-12313d02a8cf-large. Breaking Down Pinterest’s Updated Policies and What This Means for Marketers. On January 31, 2014 Pinterest came out with an updated Acceptable Use Policy and this is going to directly impact how a brand presents itself on Pinterest.
Pinterest’s ultimate goal is to make the site a place where users come for inspiration and share their thoughts and ideas. So I sat down with Noah Abelson, CEO of ShareRoot, a leading Pinterest marketing company, to discuss what this means for brands. 1. Paying Pinners “The biggest update to Pinterest’s updated policy is that brands are no longer allowed to directly compensate users for pinning, following or unfollowing,” said Abelson.
Brands need to be careful moving forward and ensure they are in compliance with the Pinterest policies. 2. [Video] ¿Mucho tiempo en Facebook y Twitter? La nueva publicidad de Coca-Cola trae la solución - Mundo - impulsonegocios.com. Por Norberto Sica 21-02-2014 La vida cotidiana parece estar teñida de forma constante de un mayor tiempo conectado a distintos dispositivos móviles (tabletas, celulares, notebooks y hasta teléfonos inteligentes) y a través de ellos, con las redes sociales.
Postear en Facebook, Twitter o Instagram, pinear en Pinterest o consultar propuestas laborales o profesionales en LinkedIn, nos llevan a estar cada vez más vinculados con otras personas de forma virtual. Unify Your Social Media Brand Profiles. Today, if you want to have a successful brand or business, you need to be present and consistently engaged wherever your audience invests their time and attention.
And more than ever, that’s being given to social media. Yet with so many platforms, so many graphical formats, and so much continual change in social media, it’s more than a bit confusing for the average Jane or Joe. What’s clear is the rewards of a consistent and successful social media brand presence can be significant—even if the route to get there isn’t. More than ever, every platform and every impression matters.
Algunas reglas de. 3 Huge Mistakes Most Business Make on Social Media. I see it time and time again, business dipping their toes into the Social Media Sea only to find it isn't working for them.
They send me emails, they PM me on Facebook and DM on Twitter ... "Annie what am I doing wrong? " Here are your answers - the 3 biggest mistakes most of you are making: 3. You are focussing on getting your message out, rather than building relationships and hearing what your customers and prospective customers need and want from you. “The Washington Post” se disculpa públicamente por intentar vender periódicos a través de Twitter.
Web2.0. Business. Web. Trends. Media. Proyecto2015. 5 Big Social Media Questions from Small Business Owners. This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
There are a lot of buzz words on the social web these days: group buying, location-based services, SEO, just to name a few. Sorting through the information to figure out what's just hype and what your business can actually work with can be a daunting task — it uses up resources, including time and money, and sometimes leads you and your social media strategy in the wrong direction.
Herramientas para escuchar lo que se dice de tu empresa y medir tu reputación corporativa. Social Media Examiner (via @tcreativo) You’ve likely heard stories about how big companies are using Twitter as a powerful listening tool.
And although Chris Brogan has been telling us to grow bigger ears for a while, what are you actually doing about it? Do you want to improve your Twitter listening skills? Profile of the Social Media Manager. Glad you liked it. Would you like to share? Share. Why Social Media is Inseparable From Customer Service.