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Creating a social media policy for employees is important as more and more people embrace the digital world. If you don't have a policy, you should implement one immediately. Giving your employees clear guidelines about acceptable and unacceptable behavior online is as important as your employee manual.
Creating a Social Media Policy for Employees
Charlene Li, co-author of Groundswell, and former Forrester analyst, has recently launched her own company, the Altimeter Group . This week, she gave a keynote at the Social Media Marketing Summit 2008 , San Francisco.
Social Media for Business - Who's Doing it Well & How
Ever heard of Harvard Business School? Odds are that you have, since brand awareness has never been a Harvard problem. What was a Harvard problem was the perception of the school as a stuffy, arrogant, blue-blood playground. And so, back in 2008, Harvard Business School hired Brian Kenny to be its first chief marketing and communications officer and to help tell the Harvard story to alumni and prospective students.
How Harvard Business School Leverages Social Media to Boost Its Brand
25% of small business owners said they plan to spend more on social networking in 2010, according to the Ad-ology Small Business Marketing Forecast . Facebook ranked as the most beneficial social network for small businesses, followed by LinkedIn and Twitter , according to the November 2009 report. The 1,100 small business owners surveyed said the biggest benefits of social networking were the abilities to generate leads, keep up with their industry, and monitor the online conversation about their business. But despite the enormous growth of business presences on social networking sites, there are still many misconceptions about how best to use social media. To help cut through the hype, here are a few social media myths dispelled.
4 Myths About Social Media and Business
Law professionals are very mobile and busy people, in and out of meetings, in-house or externally, with a constant need to stay in touch with all activities on client files. To deal with these information needs cloud computing for law firms is an essential tool to stay informed and in control at all times. Fragmented vs. Integrated Cloud Computing: Any solution should be integrated as to minimise IT problems, duplicating data, security risks and enhance ROI. Using one vendor for cloud accounting , another for Cloud CRM and jet another for Online Disk solutions is a big No-No!
LawCloud – Cloud Computing for Law Firms | THE SMALL BUSINESS BLOG