background preloader

Libraries/Tools

Facebook Twitter

School Library websites. Guides for building Google Sites at your school. 20 most clever ads for books, bookstores and libraries. Books are all about being smart.

20 most clever ads for books, bookstores and libraries

Ads for books are difficult to create – they have to be smart, too. On the other hand, ad agencies find books, bookshops, and libraries a very promising subject in terms of creative potential. Most of the ads in this list are spoofs, there is no doubt about it. I can’t imagine that a small bookstore could afford an expensive photo shoot, not mentioning placing a two-page ad in color magazines (most of the ads look like double-spreads). Ad agencies make these ads for their creative portfolios, to raise their creative reputation among clients and on advertising festivals. And you know what? Some of these concepts, like Mint Vinetu bookstore, have been extremely popular on the web. If any ads are missing here, please leave your hints in the comments. 1.

There have been many ad campaigns playing with book titles, but this series of ads for the Oslo bookshop Norlis is particularly timely. Agency: Anti, Oslo, Norway Creative team: Jason Kinsella, Erik Heisholt 2. Home - Doug Johnson's Blue Skunk Blog. Neil Gaiman: Why our future depends on libraries, reading and daydreaming. It's important for people to tell you what side they are on and why, and whether they might be biased.

Neil Gaiman: Why our future depends on libraries, reading and daydreaming

A declaration of members' interests, of a sort. So, I am going to be talking to you about reading. I'm going to tell you that libraries are important. I'm going to suggest that reading fiction, that reading for pleasure, is one of the most important things one can do. I'm going to make an impassioned plea for people to understand what libraries and librarians are, and to preserve both of these things. And I am biased, obviously and enormously: I'm an author, often an author of fiction. So I'm biased as a writer. And I'm here giving this talk tonight, under the auspices of the Reading Agency: a charity whose mission is to give everyone an equal chance in life by helping people become confident and enthusiastic readers.

Study: Good School Libraries Affect Test Scores. Columbia, SC (WLTX) - A study released Tuesday by the South Carolina Association of School Librarians shows that the more emphasis is put on school libraries--and the learning that takes place there--the better scores students receive on standardized tests.

Study: Good School Libraries Affect Test Scores

University of South Carolina Professor Dr. Karen Gavigan outlined the studies five areas of importance at a press conference Tuesday morning. "The presence of librarians and library support staff, instructional collaboration between librarians and teachers, traditional and digital collections, library expenditures, and access to computers," she explained. The study found that the schools which had these five components had better performance on the Palmetto Assessment of State Standards. One of third-grader Tavetria Amponsah's favorite things to do is to go to the library and read. School Librarian Debbie Cooper says the learning that takes place there is guided by collaboration between her and the teachers, but driven by the students. Reading Literature Makes Us Smarter and Nicer.

Gregory Currie, a professor of philosophy at the University of Nottingham, recently argued in the New York Times that we ought not to claim that literature improves us as people, because there is no “compelling evidence that suggests that people are morally or socially better for reading Tolstoy” or other great books.

Reading Literature Makes Us Smarter and Nicer

Actually, there is such evidence. Raymond Mar, a psychologist at York University in Canada, and Keith Oatley, a professor emeritus of cognitive psychology at the University of Toronto, reported in studies published in 2006 and 2009 that individuals who often read fiction appear to be better able to understand other people, empathize with them and view the world from their perspective. This link persisted even after the researchers factored in the possibility that more empathetic individuals might choose to read more novels. (MORE: Oprah as Harvard’s Commencement Speaker Is an Endorsement of Phony Science) None of this is likely to happen when we’re scrolling through TMZ.

School Library Monthly Blog. EmergingEdTech. Education Technology. Internet and instructional technologies for teachers & other educators. Bibliotech.me. NeverEndingSearch — @joycevalenza by Joyce Valenza. Kathy Schrock's Guide to Everything - Home Page.