The Reality of Depending on True Fans. I have been researching new business models for artists working in the low end of the long tail.
How can one make a living in a micro-niche? Is it even possible, particularly in this realm of no-cost copies? I proposed the idea of artists directly cultivating 1000 True Fans, which I wrote up in a previous post. It was a nice thesis that got a lot of blog-attention, but it was short on actual data. The Case Against 1000 True Fans. [Translations: Japanese, Portuguese] My 1000 True Fans post provoked much discussion on other blogs.
One blogger mentioned in passing that Brian Austin Whitney had suggested a very similar idea a few years ago. I had not heard Whitney, nor his proposition, and I missed this reference while researching, but I am impressed with how convergent our ideas are. Whitney organized Just Plain Folks, a community for independent artists. Pirater n’est pas voler, en sept mythes — Climb to the Stars. Debunking the myths used to fight file-sharing.
There are many good articles about this in English (many which I quote or link to here, just look for them in the French text). Here are the myths: piracy is theft a downloaded file is a lost sale artists are people who sell CDs.