background preloader

Social - Gen

Facebook Twitter

Why use Social Media – Medium. Your social media traffic isn’t converting: 15 mistakes you must avoid! - Mountnow. 10 Top Social Media Marketing Trends To Look Out For In 2017 – Medium. Social networks have been with us for just over a decade but it feels like forever.

10 Top Social Media Marketing Trends To Look Out For In 2017 – Medium

When I first signed into Facebook I was amazed by how small the world had become. Friends, acquaintances and old college connections I hadn’t seen in decades and living in faraway places popped up on my screen. Maybe a little older, greyer and with less hair than I remembered. It was a couple of months later and I joined Twitter. But I noticed the same behaviour. Then the smart phone was added to the mix. Social and mobile were the perfect storm. Untitled. Sentiment.


Quante volte da appassionato di web marketing hai sentito proferire questa parola e quante volte ti sei sentito affascinato dalla stessa? Ma cosa si cela dietro questo termine così attrattivo? La sentiment analysis (o opinion mining) non è altro che lo studio di polarità dei testi, effettuato mediante l’utilizzo di algoritmi, abbastanza complessi, di linguistica computazionale. A Simple Guide to Keyboard Shortcuts for Facebook, Twitter & More. We're all aware that we spend a lot of time on social media these days.

A Simple Guide to Keyboard Shortcuts for Facebook, Twitter & More

Many would even say we're spending too much time -- not stopping to smell the roses, so to speak. How To Get Insanely Loyal Followers On Social Media - CoSchedule Blog. How many social media followers do you need to make your business succeed?

How To Get Insanely Loyal Followers On Social Media - CoSchedule Blog

Since everyone can’t be Beyoncé, how many people do you need in your corner to make things happen for you? While we all wish we could live the life of a major celebrity for a day, the fact of the matter is that you don’t need to have a superstar-level following to turn your social media engagement into something more than a couple of likes and a retweet. Aiming for sustainability and setting your sights on an achievable goal can lead to big rewards. Social Media Glossary. In today’s digital world, social media is a powerful tool for marketing your business.

Social Media Glossary

However, getting the most of your social media marketing can be difficult if you don’t understand the terminology involved. This glossary will help you to familiarize yourself with the jargon of the following social media platforms: Facebook, Instagram, LinkedIn, Snapchat, and Twitter. Common Social Media Terminology While each platform is different, there are several terms that are common across platforms. 5 exercises to strengthen your social media marketing skills. The Ultimate Ad Dimension Cheat Sheet for Facebook, Twitter, LinkedIn & Other Social Networks. This post originally appeared on HubSpot's Agency Post.

The Ultimate Ad Dimension Cheat Sheet for Facebook, Twitter, LinkedIn & Other Social Networks

To read more content like this, subscribe to Agency Post. People remember what they see more than what they read. This is because we're able to comprehend visual information much more quickly than text. This means creating highly engaging and attractive images is essential for social media success -- but it's even more important when you are running paid campaigns. Every dollar counts. Part of creating high-performing ads is making sure your images are the correct dimensions. To ensure you know the correct image dimensions for advertising on Facebook, Twitter, LinkedIn, and YouTube, the folks at Dot Com Infoway created the infographic below.


Content & share. #, images, tags... Analytics. Social Commerce. Ideas. Tools. 30 Little-Known Features of Facebook, Twitter, and More — Social Media Tips. When I first set foot in Disneyland, I race to the most famous rides first — Splash Mountain, the Matterhorn, Indiana Jones, all the biggest and best.

30 Little-Known Features of Facebook, Twitter, and More — Social Media Tips

Little do I know there are just as many hidden gems and overlooked attractions that I’ve likely missed in my sprint for the headliners. Social networks are a little like Disneyland in this regard. There’s so much to see and so much to do that some of the fun stuff is bound to slip through the cracks. Which features of Facebook, Twitter, and the other major social networks have perhaps slipped under our noses? Facebook, Twitter, LinkedIn, & Pinterest. Social Media Marketing. Modern Social Networks — Thoughts on Media. Snapchat Here’s a picture of my friends at a bar.

Modern Social Networks — Thoughts on Media

Is this how you Snapchat? LOL I’m so old I don’t even understand how you Snapchat. LOL. iMessage. The Pros, Cons, and Costs of the Top 6 Content Distribution Platforms. Last April, we published “The Pros, Cons, and Costs of the Top 10 Content Distribution Platforms,” which became one of our strongest drivers of long-tail traffic.

The Pros, Cons, and Costs of the Top 6 Content Distribution Platforms

Readers really responded to the analysis of how places like Facebook, Twitter, and Outbrain could help marketers grow their audiences to new heights. Since last year, the distribution landscape has changed considerably. One company on the old list went out of business. A few have lost a lot of their relevance. And Facebook has gotten much stronger, continuing on its path to world domination, one suggested post at a time.

Clearly, not all distribution platforms are created equally. Utenti social network - Infografica - 30 Predictions for Social Media and Social Media Marketing in 2016. It’s that time of the year again.

30 Predictions for Social Media and Social Media Marketing in 2016

Time for decorating trees, wrapping and unwrapping presents, welcoming the new year and... prediction lists. That’s right, you know they’re coming, in the last few weeks of the year we’re going to see an influx of prognostications and estimations for the year ahead, with a wide range of experts, spokespeople, bloggers and commentators considering where they think things are headed, and what we can expect as we plan for the next 12 months. And let’s be honest, alot of them will be wrong.

Social Media Marketing: 7 Hottest Trends to Rule the Market in 2016 - Social Listening Academy. Social media marketing is one of the most important elements of modern marketing strategies. In its initial stage, the platforms were overly demanding and critics swore by the viability of social marketing in marketing strategies, and we are now witnessing an era of powerful platforms, rewarding advertising options, and a bagful of free opportunities to share our content with the target audience.

Still, the social media world is vulnerable to quick changes as plenty of new platforms are striking the market every year and almost all the existing companies are struggling hard to be a winner of the game using advanced features and innovations. Considering history and recent trends as the indications, there are some trends that are expected to rule the business world in 2016. Here’s the list of 7 most dominant social marketing trends of 2016 that you should have watch on and use for taking your business growth to a whole new level.

In-a-wink updates Buy buttons Functionalities within the app. 5 major changes that could revolutionize social media this year. 6 Social Advertising Trends That Will Shape 2016. Go to the gym, quit smoking, eat more vegetables, travel more—for the next few weeks, we’re all going to start thinking about how we can be better, smarter people in 2016. Most New Year’s resolutions come down to personal improvement, but if you need help thinking about some professional resolutions, eMarketer’s new report, “U.S. Social Trends for 2016,” is a good place to start. That way, when your friend tells you she just signed up for Equinox, you make her feel really weird by telling her you’re going to invest a lot more in Instagram. According to the report, marketers put more money into social media this year than ever before: $10.45 billion, to be precise, up from $7.32 billion in 2014. 2016 is expected to generate $13.43 billion in social ad dollars, with social networks set to account for 20 percent of U.S. digital ad spending.

Overall, that’s almost a 100 percent jump in just two years. 1. The surge in popularity among companies makes sense. 2. What’s behind this shift? 3. 4. The 7 Mindset Shifts Needed for Successful Social Media Marketing — Life Learning. 3.) How To Take Care Of Your Branding On Social Media - Social Listening Academy. A great visual identity is as important, as the content itself. Let’s see what we can do to boost yours.

Brand everything you can. Putting up your logo on every sticker, card, t-shirt or a package is a great way of raising awareness about your firm. The same goes for your online presence, especially when you’re active on social media. Matching your graphics to the requirements of Facebook, Twitter or LinkedIn is a great way to stand out and show that you can sweat the details. A great wallpaper by INKDRYER. Branding in the Age of Social Media. In the era of Facebook and YouTube, brand building has become a vexing challenge. This is not how things were supposed to turn out. A decade ago most companies were heralding the arrival of a new golden age of branding.

They hired creative agencies and armies of technologists to insert brands throughout the digital universe. 7 Social Media Psychology Studies That Will Make Your Marketing Smarter — Social Media Tips. 7 Social Media Psychology Studies That Will Make Your Marketing Smarter By Courtney Seiter One of my favorite things about social media is that it’s still such a young and new form of communication. It feels too early to take anything as a given, so we’re all experimenting, testing and learning together.

Every day seems to bring exciting new studies as research shows us more about how social media is changing the way we relate to one another, share information and even form our identities. I’ve been collecting a few of these studies and thinking over how they might relate to making us all better marketers (and hopefully better people, too). 1. Most of us are familiar with that slightly uncomfortable feeling you get before you publish something new to the world — we’ve even written about it here. Sometimes the feeling leads to a creative breakthrough. 3 Predictions for Higher Ed Social Media Trends in 2016.

The "social iceberg": The data on 1:1 marketing may surprise you. 5 Principi Che Non Puoi Trascurare sui Social Media. Expert: Social media needs to 'wow' L'importanza delle interazioni sui social network. Social Media Marketing: a volte basta dire grazie. Comment Marketing: ecco come ottimizzare la tua attività. Fare comment marketing, lo sai, è uno dei passi fondamentali per smuovere la situazione statica di un blog, per farti conoscere, per costruire passo dopo passo la tua autorità in un determinato settore.