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Your Top-to-Bottom Email Checklist: What to Include Before You Hit Send. 7 Crucial Parts of a Successful Outreach Strategy. How to Decide Which Content to Sell and What to Give Away for Free. Manage Blogger & Social Buzz | Tomoson. Google Shopping 101: Overview of Google Shopping & Product Listing Ads. The 8 Key Elements of a Successful Product Launch - Michael Hyatt. We open registration for Platform University twice a year. We just completed the relaunch for the fall, and it went extremely well—in fact, we beat our goal. But not every launch works, and sometimes we’re left wondering, “Why did my product bomb?”

Photo credit: Istockphoto.com/Kuzma A friend recently asked for my input on why her product launch failed. Most of us in business have been there at one time or another. After hearing from my friend, I went back through my own strategy and came up with a framework to analyze eight different key elements of a successful product launch. When a launch fails—barring external events we have no control over—it’s usually for one or more of these eight reasons. People. Nothing is guaranteed with any launch. We did, but it took tenacity and the hard pre-launch labor of ensuring we had the eight key elements in place. Whatever you’re launching next, you could benefit from running through this checklist first. Book Marketing - Training Authors for Success. How to Increase Your Income by Letting People Have it Their Way. Remember the successful hamburger campaign that promised you could “have it your way”?

If you want no mustard, extra ketchup and two lettuce leaves, just voice your desires. Photo Courtesy of ©iStockphoto.com/alex-mit Consumers today are used to getting it “their way.” Hamburgers with extra pickles, radio with no commercials, an individual chapter in a book or a pair of socks that purposely do not match. But I continue to encounter coaches, speakers, and writers with a one-size-fits-all method of delivery for their message. For example, a coach requires a client to drive to his office. When I started offering my weekly radio show via iTunes, our listening audience exploded to over one hundred times my previous numbers. Here are some ideas for expanding your income. Product Sales: $52,000 What if you wrote a small eBook on your message? If you had an ebook that sold for $17 and you sold only one thousand in the course of a year, you would add $17,000 to your income. Live Events: $12,000. How I Really Feel About Advertising. Last week I featured 6 blogs about simplicity and minimalism I thought might interest you.

One of the criteria in choosing was that the blog was ad-free. This ruffled a few feathers and I got some feedback via comments and email that I thought deserved a response. Not all ruffled feathers deserve a response, but these were smart, thoughtful and provided great feedback. This is not a defense of my decision not to feature blogs with advertising, or not to feature advertising on my site, but I thought you might be interested in how I really feel about advertising. Advertising is a disservice to people who write blogs. People are distracted enough. Advertising is a disservice to people who read blogs. Advertising is a disservice to most businesses that purchase advertising. Advertising is a conflict of interest for simple living blogs.

Advertising is not the best way to earn money with a blog. Advertising on your site doesn’t make me mad. The future of advertising is up to us. How to Create Custom Tabs for Facebook Business Pages. Facebook business pages just went through quite a change with the release of the new page design that includes the addition of Timeline. But that also means your old way of customizing page tabs -- the tabs you could use to pull in your own custom content alongside the standard tabs like "Photos" and "Likes" -- has changed.

These tabs are important for your social media marketing, because they let you create a much richer user experience on Facebook and control the content that your followers see when they visit your page. So, with the new layout, how do you create your own custom Facebook tabs? Turns out it's not as difficult as you might think. Just follow these 6 simple steps to creating custom Facebook page tabs. Wait, Where Do Tabs Exist on the New Facebook Page Layout? Before we get started, let's make sure we're all on the same page about where tabs now exist since the layout is still new to many. Alright, now that we've got that out of the way, let's start customizing! Tradishen. Wholesale Pricing | eScential Remedies. If you’re anything like our family lately, many of you may be feeling a little too thin in the wallet.

Let me help you prepare for the unexpected or stock your natural medicine cabinet with quality, safe, natural and effective remedies for less! I will personally only use Young Living oils. You can read why here. With Young Living you can pay retail price by just becoming my customer. Becoming a wholesale customer makes great fiscal sense and it’s easy! To become a wholesale customer you would click the previous link and choose “Independent Distributor.” If you purchase the premium kit as a limited time offer, I will send you a copy of “Quick Reference Guide to Using Essential Oils.”

Young Living doesn’t stop there in helping people to save money on their oils. Guest Post: Successfully selling on Etsy. Lite_plan. WordPress Affiliate Platform Plugin - Simple Affiliate Program for WordPress Blog/Site. How to Write an Ebook: Taking care of your affiliates. How to Write an Ebook: Preparing for Affiliates. Ideal Visitor Optimization Is the New Website Design. I am going through the process of reconfiguring my website. Note that I did not say redesign. While there will be an incredible design element provided by the fine folks at Studio Press and Copyblogger Media, my real focus is on configuration around something I’m going to call “Ideal Visitor Optimized Goals.”

Before I explain what it is I think I mean by that, let me talk about the past. qf8 via Flickr CC Like many marketers over the last decade or so, a great deal of my web strategy has revolved around producing content that draws links and eventually eyeballs. The website of today and moving forward must begin with conversion in mind. A conversion mindset makes it obvious at every turn what you want me the visitor to do next. To be the most effective, web content must start with that goal rather than measure and track from an existing predefined framework.

The framework isn’t a revolutionary idea; it simply needs to be used in a way that informs every element. How To Create A High Converting Landing Page. The Most Important Onine Marketing Tactics.