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News.bbc.co.uk/1/shared/bsp/hi/pdfs/15_02_06_highstreet.pdf. Www.ons.gov.uk/ons/dcp171778_358049. UK Generation Y male fashion consciousness - ProQuest. Impact of media use on children and youth. COMMENT: Corporates target youth market via emerging media - ProQuest. Impact of media use on children and youth. Effects of mass media on teens. Release Calendar. People and Places. This theme covers statistics on people, their lifestyles and activities, the communities and neighbourhoods in which they live and those communities' housing and planning needs.

People and Places

In addition, the theme covers statistics relating to people's language, culture and identity, and information on local fire and rescue services. Imitation. Imitation is an advanced behavior whereby an individual observes and replicates another's behavior.

Imitation

Imitation is also a form of social learning that leads to the "development of traditions, and ultimately our culture. It allows for the transfer of information (behaviours, customs, etc.) between individuals and down generations without the need for genetic inheritance. "[1] The word imitation can be applied in many contexts, ranging from animal training to international politics.[2] Anthropology and social sciences[edit] In anthropology, some theories hold that all cultures imitate ideas from one or a few original cultures, the Adam of the Bible, or several cultures whose influence overlaps geographically. Scholars[3] as well as popular authors[4][5] have argued that the role of imitation in humans is unique among animals.

In the mid-20th century, social scientists began to study how and why people imitate ideas. Neuroscience[edit] Neurologist V.S. Diffusion of innovations. The diffusion of innovations according to Rogers.

Diffusion of innovations

With successive groups of consumers adopting the new technology (shown in blue), its market share (yellow) will eventually reach the saturation level. In mathematics, the yellow curve is known as the logistic function. The curve is broken into sections of adopters. History[edit] UK Generation Y male fashion consciousness - ProQuest. The temporary store: a new marketing tool for fashion brands - ProQuest. A new era of consumer marketing?: An application of co-creational marketing in the music industry - ProQuest. £3bn of retail sales will be influenced by social media: eBay.

UK retail sales directly through social media are forecast to grow to £290m by 2014 from £210m.

£3bn of retail sales will be influenced by social media: eBay

The study, commissioned by eBay, also predicts that £3bn of retail sales will be influenced by social media by 2014. The increase is expected to be driven by retailers targeting consumers with personalised offers and deals on social networks. How Social Media Influences Purchase Behaviour. I recognize that preaching the importance of social media to businesses is a little redundant.

How Social Media Influences Purchase Behaviour

By now, buy-in to social media marketing is near ubiquitous, but I still find that many organizations have a difficult time quantifying the value they can achieve through the strategic use of social media. While I certainly don’t have a silver bullet response to help everyone understand the actual quantitative value of social media marketing, there are some incredibly compelling stats I’m going to share here to help you understand just how important social platforms can be to your business. 91% of people have gone into a store because of an online experience.

(Source: Marketing Land) This is a crazy statistic, but intuitively makes sense.

Comparison Sites

Polyvore. Polyvore Case Study. + view large.

Polyvore Case Study

Normcore: Fashion for Those Who Realize They’re One in 7 Billion. Sometime last summer I realized that, from behind, I could no longer tell if my fellow Soho pedestrians were art kids or middle-aged, middle-American tourists.

Normcore: Fashion for Those Who Realize They’re One in 7 Billion

Clad in stonewash jeans, fleece, and comfortable sneakers, both types looked like they might’ve just stepped off an R-train after shopping in Times Square. When I texted my friend Brad (an artist whose summer uniform consisted of Adidas barefoot trainers, mesh shorts and plain cotton tees) for his take on the latest urban camouflage, I got an immediate reply: “lol normcore.” Normcore—it was funny, but it also effectively captured the self-aware, stylized blandness I’d been noticing. Brad’s source for the term was the trend forecasting collective (and fellow artists) K-Hole. They had been using it in a slightly different sense, not to describe a particular look but a general attitude: embracing sameness deliberately as a new way of being cool, rather than striving for “difference” or “authenticity.”

From Hot & Cool magazine. NetHosting Publishes Case Study on Popular Fashion Site Polyvore. Orem, UT (PRWEB) August 06, 2013 NetHosting, a leading provider of dedicated, cloud, and virtual hosting has published a case study on the Polyvore, an ecommerce site combined with social media, examining its servers and hosting capabilities.

NetHosting Publishes Case Study on Popular Fashion Site Polyvore

Polyvore was founded by former Yahoo software engineer Pasha Sadri in 2006 and has since partnered with multiple designers and companies to produce sponsored contests, advertising, and even a runway show similar to Mercedes Benz Fashion Week. With 20 million unique visitors every month and multiple investors, Polyvore has 90% gross margins. The site is designed to bring fashion to the masses, allowing users to create their outfits and share them with other Polyvore fans.

Social Media

The Skype Collaboration Project. Insider Fashion Tips: How Technology is Creating New Trends and Possibilities. Survey: Most Teens Savvy about Facebook Privacy - Some See It As an 'Obligation' Chapter 5 : Eccomerce. Chapter 4: Technology. Effects. Digital Trends Winter - UK - December 2013. Tablet Computers - UK - November 2013. Teens and Technology 2013. Smartphone adoption among American teens has increased substantially and mobile access to the internet is pervasive.

Teens and Technology 2013

One in four teens are “cell-mostly” internet users, who say they mostly go online using their phone and not using some other device such as a desktop or laptop computer. These are among the new findings from a nationally representative survey of 802 teens ages 12-17 and their parents which shows that: 78% of teens now have a cell phone, and almost half (47%) of those own smartphones. That translates into 37% of all teens who have smartphones, up from just 23% in 2011.One in four teens (23%) have a tablet computer, a level comparable to the general adult population.Nine in ten (93%) teens have a computer or have access to one at home. Seven in ten (71%) teens with home computer access say the laptop or desktop they use most often is one they share with other family members. About the survey.

Chapter 3: Mass Media and Fashion

Chapter 2 : The Consumer. Chapter 1 : The Highstreet. The Fashion Industry. Recession is stalling social mobility for a generation of teenagers, claims report. Social mobility has stalled for thousands of teenagers because the recession has affected their educational aspirations, according to new research.

Recession is stalling social mobility for a generation of teenagers, claims report

Economists have found that, during periods of high unemployment, teenagers' plans to remain at school after GCSEs were shaped by their parents' education – not their income or whether they had a job. Children with parents who have few qualifications are far less likely to want to take A-levels and go to university or take vocational courses because they do not think they will get work afterwards. However, those from highly educated families are more likely to want to gain further qualifications.

The research found that the impact of the economic downturn for a swath of today's teenagers could last decades, as those whose parents had little schooling or who do not value education gain fewer exams. "This has the potential to disrupt and stall social mobility for a generation growing up during an economic recession," says the report.

Wgsn things

Teen retailers.