Answering Quora: How do I sell medical devices to hospitals? The Management Consulting Industry 2019 and Beyond. 5 Expert Tips and Predictions for Video Marketing in 2019. How To Train Telemarketers To Sell Your Products And Services. 10 Undeniable Ways Mobile is Reshaping B2B Marketing [INFOGRAPHIC] Understanding Multi-channel, Cross-channel and Omnichannel Marketing. How To Train Telemarketers To Sell Your Products And Services.
Selling Tips to Make Prospects Buy your Software. Selling software shouldn’t really be much of a trouble, especially if you happen to be an experienced vendor who knows his market all too well. Still, there is a need for tech companies to up their marketing game, and getting decision-makers to consider purchasing your product involves more than just reading up on Marketing “How-To’s.” Be it as it may, lead generation and appointment setting remain the most crucial aspects in selling software and IT products. 4 Benefits of Account-based Marketing for IT and Software Companies. The 2019 Callbox Influencer Awards: Meet This Year’s Winners. How to Sell Specialized Software Products and Solutions.
SaaS Market Trends for 2019 and How to Align Your Growth Strategy. Key Marketing Stats that Drive Top B2B Industries in 2019 [Free eBook] 3 Ways to Make your IT Products and Services from Sounding too Technical. Want to Increase POS Software Sales? We Got you Covered Fam. A B2B Guide to Winning New Customers and Repeat Business [INFOGRAPHIC] Much ink has already been spilled on the topic of customer acquisition vs. customer retention. Conventional marketing wisdom holds that retaining current customers is way easier, cheaper, and better than attracting new ones.
But the fact remains that you need to maintain the right revenue mix between new and existing customers to sustainably grow. That’s what our latest infographic helps you achieve. In today’s entry, we compare how selling to new customers differs from targeting repeat business so that you’ll get a good grasp of how to tailor your marketing strategy for each group. Almost all B2B marketers agree that the path to consistent sales growth starts with the right balance between new customers and repeat purchases, but most organizations follow marketing strategies that are heavily skewed toward customer acquisition. How to Handle The 5 Common Sales Objections in IT Selling. 4 Fathers Who Shaped the Evolution of B2B Marketing. Answering Quora: How do I sell medical devices to hospitals? How to Sell to Match the 3 Types of IT Decision Makers. The Ultimate List of Must-Have Multi-Channel Marketing Tools for 2019. The Top Digital Marketing Conferences in 2019. 4 Trends That Will Drive B2B Healthcare Marketing in 2019.
Marketers have chosen a profession that constantly changes and evolves to meet the needs and wants of the customers. Therefore, it has become the industry norm to look out for the latest trends so they remain relevant and useful. Marketers cannot risk getting too comfortable no matter how effective their methods are. How to Sell Specialized Software Products and Solutions. Selling Tips to Make Prospects Buy your Software. Industry Insights: The 5 Types of Buyers You Meet in Cloud Selling.
3 Ways to Make your IT Products and Services from Sounding too Technical. How to Make a Compelling Presentation For Your Software Product. Selling Software and Services: A Short Guide to SaaS Marketing. Enterprise Sales vs SMB Sales: A Side-by-Side Comparison. For List Buyers: Fantastic Leads Databases and Where to Find Them. Let’s start this article off by saying that a good marketing campaign has to be supported by a good list.
Your social media, email and telemarketing engagements won’t help your bottom line unless you have an archive of active prospects to pursue. But while companies can always invest in building lists all on their own, it takes a lot more to generate contacts that respond instantly to your digital content and cold-calls. Growth Hacking Tips for Manufacturers' and Distributors' Bottom-line.