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List Building - Email Marketing

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Email Marketing Best Practices - iContact http://www.icontact.com/resources/email-and-social-media-marketing-best-practices Our how-to guides explore email and social media marketing best practices in depth. Use these resources to move beyond the basics.

http://www.email-marketing-reports.com/deliverability/resources.htm Email deliverability resources, sites, services, tools etc. ...more email marketing blogs . Deliverability on Twitter Deliverability blogs

StatShare, a must read for all email marketing pros. The Leading Authority on Email Marketing Metrics EmailStatCenter.com http://emailstatcenter.com/

Reselling our email marketing software is a piece of Cake Your clients never know you didn't make it from scratch. http://www.cakemail.com/ Email Marketing Software | CakeMail

Find published statistics and discover the principles and results of email testing . Learn all about open rates and how to properly analyse your campaign numbers. Discover user attitudes to email and marketing. Email marketing metrics and statistics http://www.email-marketing-reports.com/metrics/

Understanding email open rates - Articles & Tips - Campaign Monitor http://www.campaignmonitor.com/resources/entry/1694/understanding-email-open-rates/ Open rate is a measure of how many people on an email list open (or view) a particular email campaign.

This is no doubt advice you've heard it before: Relevancy is the new king in interactive marketing (although content still counts too). Relevancy doesn't end with the type of content you deliver; it can also extend to how that content is delivered. http://www.imediaconnection.com/content/27693.asp How to optimize your email for mobile devices - iMediaConnection.com

http://www.mediapost.com/publications/article/137441/ Publications How to Resolve Common Deliverability Challenges 10/11/2010 Your sending reputation is based upon your sending patterns and volumes, mailing infrastructure, list hygiene (spam traps and unknown users), and subscriber complaints.

Name of the email marketing campaign. http://analytics.blogspot.com/2009/03/tips-for-tracking-email-marketing.html Tips for Tracking Email Marketing Campaigns

Deliverability.com We’re kicking off 2012 by looking back at some of our top posts of 2011. http://blog.deliverability.com/

You can’t charge a fee, require the recipient to give you any personally identifying information beyond an email address, or make the recipient take any step other than sending a reply email or visiting a single page on an Internet website as a condition for honoring an opt-out request. Once people have told you they don’t want to receive more messages from you, you can’t sell or transfer their email addresses, even in the form of a mailing list. The only exception is that you may transfer the addresses to a company you’ve hired to help you comply with the CAN-SPAM Act. The CAN-SPAM Act: A Compliance Guide for Business http://business.ftc.gov/documents/bus61-can-spam-act-compliance-guide-business

http://www.lyris.com/email-marketing/108-Email-Subject-Lines-15-Rules-to-Write-Them-Right Ideally, you should test subject lines on a segment of your email list, but if you're pressed for time, run them past an informal focus group including your marketing team, others in your department and even folks from outside the department to get a wider view. Email Subject Lines: 15 Rules to Write Them Right | Email Marketing - Lyris HQ Email Marketing and More

Publications Email Insider http://www.mediapost.com/publications/?fa=Archives.showArchive&art_type=32 Former JWT' CFRO Peter Massey has joined digital marketing platform provider [X+1] as president and COO.

The eec Speakers Bureau continues its efforts to evangelize email marketing and industry thought leaders within our membership. Email Experience Council http://www.emailexperience.org/

Email Institute | THE EMAIL MARKETING BEST PRACTICES DESTINATION Holiday 2011 is over and by all measures it was a huge success. Transactions and sales increased, spending surpassed $1 billion for multiple days, email engagement was strong and mobile... A sigh of relief! http://www.emailinstitute.com/

HTML5 and video in email - Blog - Campaign Monitor

How to Embed Video in Email | Email and Social Marketing Tips | Pinpointe Blog