
If you have a Facebook business page, you’ve probably wondered: “What’s the best time to post on Facebook?” This is the post that is probably not going to answer that question for you . But first, let me share the results of my study. Beginning in January, and ending in April, I kept track of every status update’s impressions on The Marketing Spot Facebook page .
Study: What's the best time to post on Facebook?
We know that users are spending increasing amounts of time online on social networks like Facebook , but when exactly are users the most active? Social media management company Vitrue just released a study that identifies the days and hours users are most active on the Facebook channels maintained by companies and brands. For the study , Vitrue analyzed Facebook post data from August 10, 2007 to October 10, 2010 from more than 1,500 brand streams — more than 1.64 million posts and 7.56 million comments in all. Shares and "likes" were not included in the study. Here are some of the big takeaways: The three biggest usage spikes tend to occur on weekdays at 11:00 a.m., 3:00 p.m. and 8:00 p.m.

