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Web development

Split-testing 101

Includes a list of 108 ways to increase your website’s profits Here’s how to get lots more customers—free—using split-testing software. Using split-testing software is a powerful way to increase your website’s conversion rate (that is, its ability to turn visitors into customers). Many of the web’s most powerful companies, including Amazon and Google, use this technique. Here’s our essential guide to increasing your conversion rate using split-testing software. Split-testing 101
Cheat Sheet Landing page optimization means that you strategically craft your landing page — with images, layout, language, and links. By optimizing landing pages and the consumer experience, you can turn good search engine placement into sales conversions and real money. Landing Page Optimization For Dummies Cheat Sheet Landing Page Optimization For Dummies Cheat Sheet
All tips are appreciated. Here's 544 ways to make you landing pages convert more effectively. Optimizing your landing pages or website to perform better is a no-brainer, but if you’re short on time or resources then it helps to have a bag full of tricks to kick things off. The collection of links below brings together over 500 tips on conversion rate optimization and landing page improvement. Naturally, there will be some repetition of the core principles, but it’s a good idea to read the perspective of several experts when forming your own opinion. 544 Conversion Rate Optimization Tips (now 741 and counting) 544 Conversion Rate Optimization Tips (now 741 and counting)
5 Landing Page Conversion Killers You may not know it, but there are a few conversion killers that stalk your landing pages, hacking and slashing away at your leads and sales when you aren’t looking. They’re quite insidious… you may not even know you’re making these mistakes. Fortunately, there are a variety of studies that can help us out in this regard. Today we’re going to look at a few more research studies that can help you drastically improve the “leaks” your landing pages may have at this very moment. 5 Landing Page Conversion Killers

Design To Sell: 8 Useful Tips To Help Your Website Convert

Design To Sell: 8 Useful Tips To Help Your Website Convert Advertisement As we see more and more businesses move their services online, and even more that begin their life on the Web, a greater need arises for websites that are designed and built to sell. A great-looking website may achieve the goal of shaping and delivering a strong brand, but its good looks alone aren’t enough to sell the products or services on offer. For that, you need to introduce the element of marketing.
Top 50 Posts on Conversion Rate Optimization No matter what type of website you run, conversions and conversion rate management should be a top priority for your business. If you run an ecommerce website, your obvious goal will be to make more sales, but even if you’re simply generating leads or building brand awareness for your business, you’ll want to have a mechanism in place to help improve your conversions. And since there’s already been so much great content written on this subject, we highly encourage you to check out any of the following posts, depending on where you and your business are in terms of conversion rate optimization. What is Conversion Rate Optimization? The first step to improving your website’s conversion rates is simply to understand what conversion rates are, how they’re measured and what steps can be taken to optimize them. Wikipedia – Conversion Optimization SEOMoz – The Definitive How To Guide for Conversion Rate Optimization ClickZ – Variations on a Theme: Making Measurable Website Changes Top 50 Posts on Conversion Rate Optimization
Since we first published this case study, SEOmoz has continued to grow and rebrand significantly (it’s now called Moz). However, the techniques described below are still as relevant as ever. In this talk, SEOmoz’s CEO, Rand Fishkin, raves about the work we did, explaining how the money that we generated enabled SEOmoz to develop from a membership site into a web app.

How we made $1 million for SEOmoz—with one landing page and a few emails

How we made $1 million for SEOmoz—with one landing page and a few emails

ADSC Lighthouse Wizard Platform
Artificial Intelligence + Science


After hundreds of landing page optimization projects, we wanted to share few of the lessons we learned when creating a successful landing page. We hope that you will find this article helpful. Also, please consider subscribing to our RSS feed or leaving a comment. There are four basic components to a successful web page design: Research; Design; Copy and Testing and Modification. It is important to devote adequate resources to each component – they form a chain that is only as strong as the weakest link. 30+ principles to a better landing page design | landing Page Op 30+ principles to a better landing page design | landing Page Op
cool stuff

artificial intelligence

Company - Social CRM Tools

Tools of the Customer Revolution The Industrial Revolution was enabled in part by the steam engine. That simple innovation transformed the textile industry followed by iron, transport and many other industries. The Customer Revolution is being enabled by the Internet but there are a number of individual tools, built for the web, that are enabling customers to collaborate with their peers, exert collective power over corporations and revolt. Some of the main categories (with examples in each) are: Consumer review sites like: Tools of the Customer Revolution

Search-based keyword tool

Search for new keyword or ad group ideas Keyword Planner is like a workshop for building new Search Network campaigns or expanding existing ones. You can search for keyword and ad group ideas, get historical statistics, see how a list of keywords might perform, and even create a new keyword list by multiplying several lists of keywords together. A free AdWords tool, Keyword Planner can also help you choose competitive bids and budgets to use with your campaigns. Search-based keyword tool
10 SEO tips for YouTube Many people are surprised to learn that YouTube is the second-largest search engine. Yep, it's bigger than Yahoo and bigger than Bing, according to comScore. Therefore it is a shock to many search marketing professionals that clients, including large brands, neglect to formulate or act on strategies for YouTube optimization. Of course, YouTube isn't a perfect fit for every company, but anybody who does business online should consider taking advantage of the huge opportunities for brand impressions available on YouTube. Even if the product or service you sell might be considered dry or boring, think about creating a series of funny or interesting videos that relates indirectly to your core business.
Customer - Social Platforms


Adeus Claro 3G, bem vinda Vivo banda larga 3G! Enfim, consegui cancelar o meu plano de banda larga 3G da Claro e depois de um bom tempo esperando, consegui ontem mesmo assinar o plano Ilimitado da Vivo. Como permaneci com meu antigo modem que foi devidamente desbloqueado, só trouxe o chip da Vivo pra casa e quando cheguei na mesma, nada do serviço funcionar, sabia que deveria ser por causa da configuração que a vendedora não me passou. Provavelmente por nunca ter vendido um serviço sem o modem da Vivo.
Welcome to ajax13

Keywordle - the site that automatically suggests descriptive key
pearltrees videos





Being a successful creative has a lot to do with the way you work. Sure, you can’t teach good design, but it never hurts to learn a few new tricks, or simply make the most of your talents. So without further adieu, here’s 50 ways to be more successful as a designer. Take ‘em or leave ‘em. Don’t get stuck before you’ve started: get some good ideas. 1] Metaphors. liquidicity » 50 Ways to Become a Better Designer
Live Session
Pmail e-mail marketing um plugin para o CakePHP | Planet CakePHP Pequeno histórico Nestes últimos dias estou me dedicando a construir plugins funcionais para trabalhar com o cake. Inicialmente verifiquei quais plugins poderiam começar e me lembrei das principais funcionalidades que as empresas necessitam em um site corporativo. Lógico, são os famosos e-mails marketing! Estes e-mails marketing dependem de uma série de fatores históricos. Primeiro: necessitam aceitar HTML.


Logo Loco
Tools to solicit customer ideas

Survey & Feedback tools


Social Support Tools

Brand monitoring and sentiment analysis



Survey & Feedback tools

Fizzback - Customer Engagement


1. Can I use WizIQ Virtual Classroom with my Moodle website? Yes, the WizIQ Virtual Classroom is an online teaching tool you can integrate with your Moodle website and offer real-time collaboration and two-way communication, creating new capabilities for synchronous learning - all from within your Moodle online classroom. 2.

Free Moodle Web Conferencing Block and Activity - WiZiQ Live Cla

Blogs et Wikis en formation




RockinSEO - The Best FREE SEO Tool for Keyword Monitoring