18 Useful Social Media Tricks To Boost Your SEO Potential. As time goes by there is more and more evidence that social signals are becoming of greater important when it comes to achieving a higher position in SERPs.
So how can you leverage Social Media to improve your rankings? According to Searchmetric’s recent study of SEO ranking factors good activity on social media can earn you better rankings. In addition, the study showed that the higher the number of social signals from the below networks the better the position of your website in SERPs: Google +1Facebook SharesFacebook TotalFacebook CommentsFacebook LikesPinterestTweets Even if you are sceptical of the correlation that the social shares directly improved the rankings there’s also the factor that getting more people to see the content also lead to more links and visibility.
Long story short it’s time to get ‘social’ and schedule time for your social media management into your daily diary. Top Google+ Tricks Trick #1 – Get your Google+ settings right Trick #3 – Format your posts Simples! Social Media Link Building. We've been talking about social media for what seems like ages now.
However, unless you've seen it grow from the ground up, it's not an immediately clear concept – you and your clients may not be on the same wavelength. One concept that can still confuse the heck out of clients is social media link building. So let's dig into why social media matters, which networks/platforms have value and which don't, and methods of using social for your own link efforts. Why Does Social Media Matter? One huge reason that social media matters right now is, simply, because everyone likes it.
Nearly everyone is on Facebook. Social media is all about relationship building, and the more recent lines of thinking about link building involve (guess what?) With trust being such a good thing, using trusted sites is a critical way that you can show your community that you are legitimate. How to Build Links Socially. FREE Social Media and Facebook Analytics, Statistics & Monitoring Service. Followerwonk: Twitter analytics, follower segmentation, social graph tracking, & more.
Social Media Monitoring, Analytics and Alerts Dashboard. 7 Ways To Make Social Media Optimization (SMO) Work In The Post-Google Age. This post originally appeared as a guest post on iMediaConnection. Preface: Recently, I wrote a controversial post about the end of an era: The days of SEO are dead, and being replaced by a new wave that is far more important and more valuable for publishers: social media optimization (“SMO”). I received a number of requests to describe how publishers should create their SMO strategy, and I offer this post to answer that question.
The days of search engine optimization (SEO) as a critical audience-driving strategy for digital publishers are numbered. Forward-looking marketers need to educate themselves about a far more meaningful and effective way of bringing audiences to media destinations — social media optimization (SMO.) Unlike SEO, which uses algorithms to rank top search results, SMO uses the will of the audience to determine what’s important. 1. The first step is winning the attention of the audience and knowing what it wants, not just in the abstract. 2. 3. 4. 5. Social Media Optimization : 13 Rules of SMO. Social Media Optimization : 13 Rules of SMO Cameron Olthuis at Pronet Advertising has a nice write up on optimizing for social media, dubbed Social Media Optimization (SMO) by Rohit Bhargava.
The concept behind SMO is simple: implement changes to optimize a site so that it is more easily linked to, more highly visible in social media searches on custom search engines (such as Technorati), and more frequently included in relevant posts on blogs, podcasts and vlogs. There has been some cross blogging back and forth between Rohit, Cameron, and Jeremiah Owyang on the rules of Social Media Optimization, and I’ll add a couple more.
Here’s a summary of what they’ve put together to date: 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 5 Social Media Marketing Trends: New Research. Are you being asked to prove the value of social media for your business?
Do you struggle to accurately measure the return on investment (ROI) of your social media marketing? You’re not alone. Several new research studies reveal that marketing managers are under increased pressure to show measurable results from their social media efforts. But these same managers indicate that measuring the returns is one of their top two challenges for 2012. See how your experience compares to others in the industry. #1: The Benefits Derived from Social Media are Increasing In a survey of 700 marketers from all over the globe, Wildfire App discovered that nearly all marketers find value from social media and that 75% of marketers plan to increase their media spending in 2012.
The top two benefits highlighted by these marketers are increased brand awareness and the ability to engage in dialogue directly with their customers. Social Media DashboardUnilyzer. Easy Social Media Marketing - uberVU.