Rauf Arshad
A sports blogger
Social Media Strategy - Social Media - Connecting People. Importance of Social Media Strategy Using social media is worthless and time wasting unless you can do something with it. Just having accounts on twitter, facebook, a channel at youtube or a blog won't attach you with your audience until you can have someone who can write a post, tweet for your organization, share content on Facebook and make a video for the targeted audience on youtube. Social media can be used in different ways either you can use for your personal entertainment or build a community for your company to engage the audience. Strategy: Sometimes people confused between two words strategy and tactics.
There is a big difference in both of the strategy is a plan of action designed in such a way to achieve the particular goals or objectives set for the organization. Tactics are the ways by which a strategy carried out by the organization. Content They Like & Feedback: Its important for companies and organizations to have a website for their consumers. References: Blanchard.