[2010] Love Google. Hate Facebook. Here’s Why | Epicenter Recently, I’ve been working on a big research project. Yesterday, I had Delicious links, PDFs, spreadsheets and Word documents open on my desktop when I came across a couple of useful presentations on Scribd. I’ll have them, I thought. So I clicked. What happened next surprised me: I was given the choice of logging in via Scribd or Facebook. Nudging is a risky business. Each nudge extracts an invisible price in terms of customer loyalty. The risks only increase with size. Facebook? Specifically, my business. Nudging is the name given by the authors Richard Thaler and Cass Sunstein to describe the art of influencing user behavior by presenting options in specific ways. Last month, TechCrunch spotted a good example. Previously, Facebook forced users to choose between Confirm and Ignore. So what? Nothing. Or is it?
Some companies do it less than others. Aggressive nudging causes problems. Continue reading … Facebook pompe toujours plus de donn?es personnelles sans pr?venir - Gizmodo - Le réseau insociable n'en fait vraiment qu'à sa tête. Si vous avez la malchance d’avoir un iPhone et l’application Facebook, sachez que celle-ci fait un peu plus que de synchroniser seulement les numéros de vos amis. En effet, elle récupère l’intégralité du répertoire… à votre insu évidemment. Avec cela, on vient d’atteindre l’apogée du grand n’importe quoi dans la course au service qui viendra déguster toutes nos données personnelles. Cette découverte que l’on doit à un blogueur britannique, a de quoi faire flipper. Il est fort probable qu’un ami qui possède un iDaube sur lequel il stocke votre numéro tout en s’amusant avec l’application Facebook, ait déjà laissé s’envoler votre numéro de téléphone vers les serveurs du rouquin milliardaire.
Et ce, même si vous n’êtes pas adhérent de la secte aux 500 millions de membres. [2010] Is your private phone number on Facebook? Probably. And so are your friends' | Technology. If you have a friend on Facebook who has used the iPhone app version to access the site, then it's very possible that your private phone numbers - and those of lots of your and their friends - are on the site. The reason: Facebook's "Contact Sync" feature, which synchronises your friends' Facebook profile pictures with the contacts in your phone.
Except that it doesn't do that on your phone. Oh no. Because that would be wrong, to pull the photos down from Facebook and put them on your phone. Instead, what What Facebook's app does it that it imports all the names and phone numbers you have on your (smart)phone, uploads them to Facebook's Phonebook app (got a Facebook account? Pause for a moment and go and look at it. Update: that's the implication of "all contacts from your device... will be sent to Facebook and be subject to Facebook's Privacy Policy". The implications are huge, and extremely worrying. Von Moos continues: "2) Phone numbers are private and valuable. [2010] How Facebook Can Become Bigger In Five Years Than Google Is Today. Remember three years ago, when Microsoft paid a quarter-billion dollars for 1.6% of Facebook and the exclusive right to run banner ads across Facebook.com? Tell the truth, how many of you thought that was a killer business decision?
I can’t say I did at the time. But as that deal is about to expire in 2011, Facebook’s status as a revenue juggernaut is rarely questioned any more. In fact, I have been mulling over data from both companies, and I’m ready to declare in public my belief that Facebook will be bigger in five years than Google is right now, barring some drastic action or accident. What do I mean by bigger? Google’s 2010 revenues will be $28 billion, give or take a billion. Facebook has figured out its business model, and wants to keep it out of the public eye as long as possible. Facebook’s second-mover advantage affords the company the luxury of offering both types of Internet money-making product: Advertising and Commerce. But it’s not just Madison Avenue. Games. Inbox. [2010] Why did Columbia's Campus Network lose out to Harvard's Facebook? - By Christopher Beam.
In a parallel universe, there is a blockbuster movie coming out this weekend about a Web site that changed the world. It's called The Social Network. It stars Jesse Eisenberg as the site's wunderkind creator. It features wealth and drama and Ivy League shenanigans. But it's not about Facebook. It's about another site, Campus Network, and its founder, Adam Goldberg, a guy who came within arm's reach of a multibillion-dollar idea that ultimately slipped his grasp. As The Social Network dramatizes, Mark Zuckerberg founded Facebook after allegedly backing out of a commitment to work on another networking site, Harvard Connection. "If you talk to Mark, he'll be the first to tell you he thought CU Community was the biggest competition that Facebook ever had," says Goldberg, now 26 years old and living in New York City.
Goldberg got the idea for Campus Network in 2003, during his freshman year at Columbia's school of engineering. On Feb. 4, Facebook launched. Goldberg said no, thanks. [2010] Facebook co-founder Mark Zuckerberg opens up. Mark Zuckerberg founded Facebook in his college dorm room six years ago. Five hundred million people have joined since, and eight hundred and seventy-nine of them are his friends. The site is a directory of the world’s people, and a place for private citizens to create public identities.
You sign up and start posting information about yourself: photographs, employment history, why you are peeved right now with the gummy-bear selection at Rite Aid or bullish about prospects for peace in the Middle East. Some of the information can be seen only by your friends; some is available to friends of friends; some is available to anyone. Facebook’s privacy policies are confusing to many people, and the company has changed them frequently, almost always allowing more information to be exposed in more ways. According to his Facebook profile, Zuckerberg has three sisters (Randi, Donna, and Arielle), all of whom he’s friends with. Zuckerberg may seem like an over-sharer in the age of over-sharing.
[2010] 18 new ways Mark Zuckerberg rules social networking.