Business- Marketing

Www.brown.edu/academics/medical/sites/brown.edu.academics.medical/files/uploads/Poster-design.pdf. Poster%20Design%20Report.pdf. Some of the Most Clever Advertisements by Popular Brands - McDonald's Wi-Fi. How to Craft the Perfect Social Post [Infographic] Looking to maximize the effectiveness of your social media posts?

Look no further. Bookmark or print the handy infographic below from social-campaign company My Clever Agency and reference it anytime you get befuddled. Some things to keep in mind for each of the major social networks: Pinterest: Posts without human faces get repinned 23 percent more.YouTube: Make sure your file name reflects your clever title.Facebook: It’s okay to post after your business closes. Your audience may be more available.Twitter: Shortened links with Bit.ly get more retweets.Google+: Use full size images (800x600px) to stand out.Instagram: Use the rule of thirds. Of course, what works for one company might not always work for another. Take a look. Related: How 122-Year-Old General Electric Is Killing It on Social Media. How to get the attention of your favorite expert (new detailed post) I know this woman who runs an online business.

I like her a lot — she has a great product, she’s been covered in some great press, and when I’ve met her, she’s really fun to hang out with. But her business is struggling. She doesn’t charge enough and she doesn’t know how to grow her business. On two occasions, I’ve heard her mention cashflow problems. Here’s the interesting part: Looking at her business, I know how she could easily quadruple it in 2 months. It would be presumptuous for me to call her and tell her what to do.

Why don’t we ask for help? For a lot of us, we’re worried about “annoying” the busy person. The Definitive Guide to Growth Hacking. What is Growth Hacking?

Growth hacking is so misunderstood that there is a desperate need for this chapter. Few concepts have been as polarizing and revolutionary, simultaneously. Is it marketing in disguise? Is it a buzz phrase used to increase salaries? Is it the future of internet products? Apple's New iPhone 5C and 5S: the Results of Creativity or Innovation? - Alan Iny and Luc de Brabandere. By Alan Iny and Luc de Brabandere | 8:00 AM September 10, 2013 Every idea, no matter how ingenious or successful, will eventually need to be replaced with a new one.

But business leaders, as human beings above all, tend to cling to their existing ideas, beliefs, and other mental models — or what we call boxes — longer than they should.

Networking

Daily Worth: Profits Come From Business Models, Not Ideas. Whats In Your Bag: Colleen. 1.

Sunglasses 2. Keys. 3. Rume Pouch 4. Metro Card 5. Lipglosses 6. What’s your biggest accomplishment? What’s the biggest lesson you have learned since starting your career? What’s the worst pitch you have ever heard? How does someone get on the radar of Entrepreneur Magazine for a feature on the site or in the magazine? Colleen’s Louis Vuitton Neverfull Where do you receive your inspiration? If you weren’t Special Projects Director, what would you do? Do you feel your life is balanced between work life + personal life? Soundbytes: What is your most indispensable gadget:My iPhone 5 – I can take beautiful photos of the curries I make with its camera. 60 Second Solutions. The Secret to a Strong Branding Message? Focus. Entrepreneurs are hustlers.

We wear many hats. We're like the chameleons of the business world, adapting to whatever we need to be at any given moment in time. It is no wonder so many of us struggle when our ventures gain critical mass and it comes time to focus our brand. In the mind of the customer, you get to be one thing. Forget What Your Customers Need; Branding Is About What They Want. The following is the second in the series "Marketing Like the Big Brands," running every other week in which marketing expert Jim Joseph shows entrepreneurs on a small-business budget how to apply marketing strategies used by big brands.

Being a brand is what separates you from your competitors and creates a much stronger connection with your customers. There's a major distinction between advancing your marketing efforts and actually transforming yourself into a brand. If you want to be a brand -- which should be your ultimate goal -- you need to understand the difference between what your customers "need" and what they "want. " How to Outwit Your Competition. Decades of experience have taught me that making thoughtful improvements to existing products is a consistently profitable way to innovate.

An effective way to come up with ideas is to start by surveying the market in a familiar industry and asking: What's missing? Maybe a potential demographic has been completely overlooked by industry leaders. Pinterest for Business.