Recruiting programmers to your startup. Here are some things I’ve learned over the years about recruiting programmers* to startups. This is a big topic: many of the points I make briefly here could warrant their own blog posts, and I’m sure I’ve omitted a lot. - The most important thing to understand is what motivates programmers. The recruiter honeypot In late 2009, I created an online persona named Pete London – a self-described JavaScript ninja – to help attract and hire the best JavaScript recruiters.
While I never hired a recruiter from the experiment, I learned a ton about how to compete in today’s Silicon Valley talent war. Based upon two years of non-scientific research, here’s what you should know… The Recruiting Crisis In late 2009, my desk was piled with JavaScript resumes.