La trappe Google commencerait-elle à doucement mais sûrement se refermer sur ses utilisateurs, mettant du plomb dans l’aile à son fameux slogan « Don’t be evil » ? Deux récents changements le laissent en effet à penser. Tout d’abord une modification en profondeur de l’affichage des résultats du moteur de recherche au profit de son propre réseau social Google+ et au détriment de la neutralité et des petits camarades Facebook, Twitter & Co (qui ont réagit comme il se doit). Et puis donc, voir ci-dessous, cette toute nouvelle mise à jour de sa politique de confidentialité qui vous impose le regroupement de toutes les données personnelles de vos différents comptes Google (Gmail, YouTube, Calendar, Recherche…). Qu'allons-nous faire si le diable Google sort de sa boîte ?
Confessions of a Google junkie (or, Privacy? What privacy?) There are very few aspects of my life that don't somehow involve Google. My phone runs on Android, my favorite tablet just got an OTA update to Ice Cream Sandwich (!!!), I use Chrome across all of my computers, I develop AdWords campaigns, I use Analytics to develop metrics for the day job and dive into SEO, I handle many of the CBS Interactive Google webcasts, I use Google Docs almost exclusively for productivity, and my wife doesn't know where I am half the time until she checks my Google Calendar (which, in fact, aggregate two other Google Calendars). I'm increasingly turning to Google+ as my source of relevant information and opinions, a function previously reserved for Twitter, and I've even dispensed with bookmarks, instead using Google Sites to organize important pages and resources. I live, eat, breathe, work, and play Google and there aren't many people more aware of Google's business model and the amount of data it collects than I.
Good to Know – Google
Last modified: December 20, 2013 (view archived versions) There are many different ways you can use our services – to search for and share information, to communicate with other people or to create new content. When you share information with us, for example by creating a Google Account, we can make those services even better – to show you more relevant search results and ads, to help you connect with people or to make sharing with others quicker and easier. As you use our services, we want you to be clear how we’re using information and the ways in which you can protect your privacy. Aperçu : Règles de confidentialité – Règles et principes
Google tracks consumers across products, users can’t opt out Google has already been collecting some of this information. But for the first time, it is combining data across its Web sites to stitch together a fuller portrait of users. Consumers won’t be able to opt out of the changes, which take effect March 1. And experts say the policy shift will invite greater scrutiny from federal regulators of the company’s privacy and competitive practices. The move will help Google better tailor its ads to people’s tastes.